Atlanta, GA (PRWEB)

July 14, 2011

MailChimp today announced a comprehensive integration with the Mail Designer desktop application developed by equinux. This integration provides a seamless path for MailChimp subscribers to create and edit templates in the Mail Designer application, export the template to MailChimp with one click and then continue editing the content in MailChimp. Mail Designer excels in providing design power and flexibility and at a level any user can understand. The combination of these two applications makes is possible for anyone to truly look like a professional designer creating personalized campaigns.

“Mail Designer 1.1 is an important step in the roadmap for professional users. With the help of an API, Mail Designer now allows users to create attractive newsletters for sending to large subscriber lists,” says Till Schadde. “By integrating MailChimp with Mail Designer 1.1, we are able to leverage the creative ability of Mail Designer with one of the world’s largest email marketing services.”

“We are constantly looking for ways to make the email creation process easier for our subscribers,” says Neil Bainton, COO at MailChimp. “Mail Designer is an awesome application and integrates elegantly with our service. It even includes support for MailChimp merge tags.”

Any Mail Designer newsletter can be easily transferred to MailChimp. A new interface has been created allowing MailChimp users to log in directly from Mail Designer. Once logged in, Mail Designer will transfer the selected design to the user’s MailChimp account where it can be sent and tested taking advantage of MailChimp’s innovation in testing and sending technology. Mail Designer’s API has been designed from the outset to be open and third parties can integrate other newsletter systems and services.

Price and Availability

Registered users can update to Mail Designer 1.1 free of charge using built-in automatic update feature. Mail Designer is available from $69.95 US (€59.95) in the equinux Online Store.

Links

About Mail Designer

Mail Designer is the perfect Mac App to create customized mail templates and newsletters. With Mail Designer, you can easily and intuitively create stunning Mail Designs. Charming invitations, insightful newsletters and irresistible offers - Mac Users, agencies and businesses can choose from a variety of pre-defined templates and fine tune the design based on their target groups and ideas. Editable text elements combined with dynamic text and image drop zones offer limitless creative freedom. A slew of intuitive tools and features have been designed to make your mailings pop. Each layout you make is saved as a template and can be sent and used again and again as often as you like.

http://www.equinux.com/maildesigner

About MailChimp

MailChimp supports more than 3 million subscribers worldwide, sending 3 billion emails per month. The MailChimp platform improves the user experience by providing seamless, yet powerful email marketing and publishing features that are easy and affordable enough for a small business to get started, but powerful enough for a large company looking for an enterprise level solution. MailChimp’s platform provides an open API used by more than 250,000 subscribers. MailChimp integrates with many third party applications including Facebook, Twitter, Eventbrite, SurveyGizmo, Salesforce, WordPress, Magento, Joomla, Drupal and Google Analytics. And best of all, prices start at free.