Atlanta, GA (PRWEB)

February 2, 2012

MailChimp today announced a new integration module for Miva Merchant developed by Miva Merchant Web Design Services Director, Brennan Heyde. Now Miva Merchant store owners can add a MailChimp email newsletter sign up box directly to their store page, quickly and easily.

“This module lets all Miva Merchant store owners integrate their Miva Merchant store with MailChimp’s mailing list software, allowing them to send targeted emails to their customers who want to be updated about their products and specials,“ says Heyde.

Other module features include four different newsletter box designs to choose from, full access to all code for easy customization, and detailed video tutorials and documentation. Additionally, store owners can add an option for customers to opt–in to receive email newsletters during the checkout process.

“MailChimp is a well–known player in the email marketing space,” says Miva Merchant President and COO, Rick Wilson. “We’re happy to have the ability to offer this free and easy–to–use integration to our Miva Merchant customers.”

The plugin has full MailChimp eCommerce360 functionality, which tracks conversions of a given email campaign. This service gives merchants a measure of how an email campaign has fared in generating sales and revenue.

The MailChimp module is free to all 50,000 Miva Merchant users.

To download the module, users can visit MailChimp’s Integrations Directory or Miva Merchant’s Module page (links below). Miva Merchant offers video tutorials for installation and use, plus full documentation. They also provide live tech support for any Miva Merchant issue via their offices in San Diego.

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About MailChimp

MailChimp supports more than 1.3 million subscribers worldwide, sending 2.5 billion emails per month. MailChimp is designed for the do-it-yourself power user—someone looking for all of the power of the enterprise application, but built for anyone to use. MailChimp integrates with many third party applications including Facebook, Twitter, Eventbrite, Salesforce, Wordpress, Magento, Joomla, Drupal and Google Analytics. And best of all, prices start at free.

About Miva Merchant

Miva Merchant offers a complete e-commerce solution consisting of PA–DSS validated shopping cart software, PCI compliant ecommerce hosting, credit card processing services and custom website design & development. Over 50,000 merchants use Miva Merchant’s highly customizable, intuitive and scalable ecommerce software. These merchants range from hand–selected boutique product stores to manufacturers directly integrating their manufacturing with distributor access and an online retail presence. To see examples of online stores running on Miva Merchant, visit http://www.mivamerchant.com/.