Email Marketing for Web Designers and Creative Agencies
MailChimp was originally created in 2001 for web designers, by web designers. All the features that an advertising, graphic design, or web design agency needs are baked right in to MailChimp...
Professional Look & Feel
MailChimp is perfect for perfectionists and design snobs (just like you!) because:
- We never add our logo to your designs.
- You have full control over the design of everything.
- Use our built-in HTML email template tools, or copy-paste your own HTML (free HTML email sample code to get you started)
- Use our API to hook your client's flash interface, CRM, or shopping cart seamlessly into a MailChimp account
- Automatically archives a copy of all your campaigns. XML-based code snippets that you embed on your website lets you create automatic newsletter archives on your clients' websites
Powerful Marketing Tools That Make You Look Smart
Help your clients grow their business with these sophisticated marketing tools:
- Send highly targeted campaigns to sub-groups within lists using MailChimp's powerful list segmentation tools.
- Conducting A/B Split tests is unbelievably easy with MailChimp's patent-pending automated Email Optimizer.
- One click testing for your designs: Our Inbox Inspector checks your campaign in major spam filters and generates screenshots in 16 different email programs
Automatic List Management
No need to program any databases or setup any servers for your clients. Just configure a database in MailChimp (your clients' data is safe and secure), and link to it from any website or CMS. Our automatic list management system follows email marketing best practices to keep your clients from getting blacklisted, and help them comply with CAN-SPAM.
- You can setup separate lists for every client, and setup multiple templates per client.
- Bounce cleaning - removes hard bounces (permanently undeliverable) from your list immediately. Keeps soft (temporary) bounces on your list appropriately.
- MailChimp monitors ISP feedback loops for spam complaints from subscribers, and removes complainers automatically to prevent future complaints that could jeopardize your client's reputation.
- One-click unsubscribe links: we'll supply you with unique URLs that you code into your clients' email campaigns. Subscribers who click the link are immediately removed from the list, and cannot be accidentally imported again by your client (the subscriber must go through the double opt-in process to re-subscribe).
- Double opt-in process keeps your clients' lists absolutely clean and spam free. Clients can import existing lists (no double opt-in required for existing opt-in lists) and from then on, new subscribers go through the double opt-in process.
- Multiple Lists Support - Setup as many different lists for each client as you want.
- Export lists any time you want as Microsoft Excel files
- Use the MailChimp API to seamlessly pass data from your client's website or shopping cart
Reports and Tracking
MailChimp generates individual reports per campaign that you can download, re-brand, and send to your clients.
- Tracks how many people opened
- Tells you which links people clicked on, and how many times
- Tracks how many times the email was forwarded
- Learn who bounced, and why (and we'll automatically clean the list for you)
- Tracks who unsubscribed, and prevents you from accidentally re-subscribing them
- Shows you who clicked the junk button, and removes them from your list automatically
- You can download reports to Excel, re-brand w/your own logo, and send to client
- Optional add-on: Inbox Inspector shows you exactly what your email will look like in all the major email programs, and tells you if your campaigns will pass the spam filters and email firewalls.
Industrial-Strength Technology. World-class Reputation. Not evil.
Can you trust MailChimp with your clients' lists and campaigns? What measures do we take to protect our system deliverability?
- MailChimp's not just a pretty face with a nifty interface. We've been delivering HTML email since 2001. Behind the scenes, we use the same email delivery server technology that huge retailers, banks, and mega-global corporations use. Learn more about our technology infrastructure
- We're members of anti-spam groups like the ESPC, so we can stay on top of the latest anti-spam laws and rules, and in touch with major ISPs like Hotmail, AOL, and Yahoo.
- To emphasize our commitment to you and your clients' privacy, MailChimp is Truste certified, and members of the BBB.
- Our system is constantly monitored by ScanAlert to keep our HackerSafe certification.
- Other services will take anyone with a credit card, and look the other way. We go to great lengths to prevent abuse of our system. Along with built-in algorithms that watch for red flags, we have a human review team that must approve any new signup before they can send campaigns from MailChimp. We don't believe in "shoot now, apologize later" and we don't churn through thousands of disposable IP addresses.
- We've setup feedback loops with ISPs to monitor spam complaints as they happen, and prevent deliverability problems before they happen. If a MailChimp customer sends a campaign and their recipients report them for spamming, we'll automatically remove those recipients from the list (to prevent future complaints). We'll also investigate the account for any signs of abuse, or consult with the sender on their list management practices.
Attractive discounts available for qualified agencies
|
Free Email Marketing Tips/Tricks
Sign up for the MonkeyWrench email marketing newsletter. Every month, you'll get free email marketing news, tips, tricks, and advice. See past issues
|
