Supporting artistic excellence
Accessible creativity is fundamental to a strong community. Arts organizations help artists make a living wage, better enabling them to foster meaning, beauty, and empathy in our city and the world.
MailChimp’s work has been a huge psychological boost for the people in this community. It’s thrilling that there’s a company born from Atlanta that’s reinvesting in a significant way. Anne Dennington
Over the past 3 years, MailChimp has focused our support on newer, small- to medium-sized organizations who lack the visibility and stability of larger arts nonprofits. We delight in seeing scrappy organizations like Dashboard Co-op and gloATL produce great work against the odds. Their experimentation leads to stronger communities, illuminating discussions, and leadership for the arts in the future.
We try to find ways to diversity the revenue streams of enterprising organizations, like Living Walls and the Atlanta Contemporary Arts Center. Thanks in small part to our sponsorship, WonderRoot is renovating an old school district property to provide 55,000 square feet of space for art and artists in Atlanta’s Reynoldstown neighborhood. We helped with their capital feasibility study, knowing that the quicker everyone could see their business model in action, the better.
Dad’s Garage Theatre Company renovated a church in the Old Fourth Ward after their old home was bulldozed to make way for condos. We chipped in at the tail end of their capital campaign—the show must go on, and the roof shouldn’t cave in when it does.
Committed to supporting the underdog
We’ve sponsored the Decatur Book Festival, the largest independent book festival in the United States, since 2012. In our partnership with them, we always look for ways to elevate traditionally under-celebrated voices in the literary community, while also helping DBF become one of the best festivals locally and the most respected book festivals nationally.
In 2015, we sponsored the DBF appearance of author Roxane Gay and invited her to select a dozen other writers to appear at the festival. Roxane curated her track around the theme of “difference,” and included a wonderful group of 12 up-and-coming novelists, poets, and essayists like Celeste Ng, Naomi Jackson, Daniel Jose Older, James Hannaham, and Saeed Jones.
We wanted to make the partnership as easy as possible for the writers and the festival, so we booked all the flights, hosted an intimate welcome party the night before the festival, and made posters celebrating Roxane’s track. It was a success by all accounts—audiences and authors were thrilled.
And just by chance, Roxane’s appearance at the DBF keynote memorably bolstered her reputation as a leading voice of her generation.