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Branding
Workshop
A new direction: when to extend your product or service
Life
Eastside Golf: fashion for diverse golfers
Briefings
Comment: Live your values, don't just say them
Briefings
Comment: The power of product purpose
Workshop
Everything you need to know about... product localization
Workshop
How to... create packaging that works for you
Next
Nostalgia design: taking inspiration from the past
Workshop
Everything you need to know about... protecting your intellectual property
Workshop
Beyond the Vines: a fashion brand's new look
Workshop
Häxan: a fresh look for a heritage cleaning brand
Briefings
Comment: The selling power of smiles
Briefings
Comment: Unpicking iconism
Workshop
Everything you need to know about... rebranding
Workshop
The making of... Vinny's vegan vending machines
Life
Roger&Sons: the woodworkers turning over a new leaf
Briefings
‘Collaboration has occurred at nearly every stage’
Workshop
Everything you need to know about... creating a visual identity
Briefings
The brands changing tennis' image
Briefings
Story of a brand: Canada Goose
Briefings
Morning Machine: building a coffee ecosystem
Workshop
Everything you need to know about... brand ambassadors
Briefings
Why Crocs is obsessed with collabs
Briefings
The brands riding the football wave
Workshop
Everything you need to know about... brand extension
Briefings
Comment: Why a good brand can make you cry
Briefings
Inside the ‘hype’ business model
Briefings
Hacking hydration: the rise of energy drinks
Briefings
Story of a brand: Salomon
Briefings
Story of a brand: the cult of In-N-Out Burger
