Marketing Automation
Your business can be always on—even when you're off.
How Captar Alunos doubled its client roster with automations
The education marketing agency shares how they thrived during the pandemic by using automations and an empathetic message.
Map Customer Journeys
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What Is Sales Automation and Its Benefits?
Losing customers in your sales funnel? Learn how process automation can help your sales reps raise conversion rates.
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How to Use the AIDA Model for Your Business
The AIDA model tracks the customer experience in 4 steps: Awareness, Interest, Desire, and Action. Learn how to use this model in your marketing strategy.
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Dirty Girl case study-metatdata
After 20 years of selling his crops at restaurants and farmers markets, farmer Joe Schirmer discovered a simplified way to sell what he grows.
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Marketing Funnels: Simple Marketing Funnel Guide & Tips
A marketing funnel can help your business convert more leads. Read this to learn what a marketing funnel is and how to build one.
CRM Automations
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Customer Service Automation: How Can Your Company Benefit
Understand why you should automate customer service tasks to free up your customer support team. Explore the advantages of customer service automation.
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What Is Customer Relationship Marketing? In-Depth Guide
Stand out from your competitors by showcasing your care for customers. Learn how customer relationship marketing works and how to use it.
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How to Improve Client Retention
Measuring and improving client retention is essential for scalable business success. Apply these best practices.
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7 Ways to Grow Your Audience
New tactics and channels can help your business expand its reach
The Big Prize: A Case Study in Automation
Learn how Digital Impulse gets creative with content to help increase open rates and leverages social media tools as part of an overall marketing strategy.
Email Automations
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Email Drip Campaign: Examples And Best Practices
Get the most out of marketing automation with email drip campaigns. Learn how to leverage drip campaigns to actually make conversions with these examples and best practices.
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How To Send a Follow-Up Email: Best Practices and Examples
Follow-up emails can help you move customers through the sales funnel. Learn how to write an effective follow-up email with this guide.
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How QuyCup Welcomed New E-Commerce Customers
With expert help, a well-defined strategy, and timely communication, this sustainable drinkware brand got their online sales off the ground.
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How Steel City Collectibles Became a Leader in Sports Memorabilia
The sports collectibles retailer uses Mailchimp’s tools to help them build connections with their audience.
And that's just a peek at what Mailchimp offers
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