So they trusted you with their email. Now it's your responsibility to send them something great that will make them keep looking forward to the next one. Emails that excite and reflect your brand identity, sell more product, consistently. Set the tone for what your customers should expect in their inbox. Command their attention and curiousity with an irresistible, yet mobile-friendly and functional design. Email marketing is the perfect way to say who you are as a brand, the reasons you should shop with them and let them know about your social media communities.