More segmenting conditions for Pro customers
Put your MailChimp data to work with Advanced Segmentation. With more segmenting criteria than ever before, you can build complex static segments and target your customers with precision.
Nested conditions and combinatorial segmenting
Dig even deeper by adding a set of nested conditions that apply combinatorial logic to customer data you’ve collected like purchase activity, gender, age range, and more. Use e-commerce data, campaign activity data, and subscriber preferences to discover more of the factors that connect your customers.
Segment, analyze, iterate, repeat
Experiment with different combinations to learn what’s right for your business and your customers. Once you’ve zeroed in on your target audience, you can save a segment for current or future campaigns.