To create a website in Mailchimp, click the Create drop-down and choose Website.
This will take you to your website dashboard, where you can begin the website creation process.
From here, we’ll go over how to select a domain for your website.
Your website URL uses a Mailchimp domain by default, and your website title is set to your business name by default. If you prefer to use a different domain, you can purchase or connect a domain instead.
To edit your website domain and title, follow these steps.
In the Site Title field, enter the name you'd like to use for your website. This will appear in search results and browser tabs.
Nice job! Now you have a branded URL to share after you publish your website.
When you set up your website, edit global styles to apply the same fonts, colors, and logo to every page you create. This helps you streamline your site creation process and maintain a consistent brand identity.
To edit styles for your website, follow these steps.
This will bring you to the Style settings for your website.
To upload a logo, click the plus icon in the Logo section.
After you upload a logo, or if you’ve previously uploaded a logo in the Content Studio, your logo will appear in the header of your website. To learn more about maintaining your images and brand assets in Mailchimp, visit our article on the Content Studio.
In the Colors section, select the Heading, Paragraph, Link, and Button colors.
In the Fonts section, click the Headings and Paragraphs drop-downs to choose fonts for your heading and paragraph text.
Review your edits and click Save & Exit.
Excellent! You’ve set the basic style of your website, and now it’s time to add some content.
Use the drag-and-drop editor to add content blocks, decide which sections work best for your page, and set background colors and images to fit your brand Share your story, testimonials, contact information, products from your online store, and anything else you want your visitors to know about.
To add content to your website, follow these steps.
Check the box to accept the additional terms and click Save to confirm.
Great work! Next we’ll go over the settings for your individual web pages.
Edit page settings
Edit your web page's settings to customize how visitors and web browsers interact with it. Choose whether to make it visible in your website’s navigation bar, add the SEO (Search Engine Optimization) text you want people to see if they find your website through web search, and customize the page’s URL path.
In the page manager, click the page you want to work with.
In the editing pane, click the Gear icon.
In the Page Settings, confirm the Name of the web page, the URL Path for that page, the SEO Title, and the SEO Description.
Set As Homepage and Add to Navigation are checked by default.
When you're ready, click Save & Exit.
Preview and publish your website
After you’ve edited your domain, global styles, content, tracking, and other settings, you’ll be ready to share your website with the world. Before you publish, we recommend you preview how it will appear on desktop and mobile.
To preview and publish your website, follow these steps.
On your website dashboard, mouse over the image of your home page and click Preview Site to review your content as it will appear live.
Click the X in the top right corner of the window to leave the preview.
When you’re ready, click the dropdown next to the Edit Site button and select Publish.
In the pop-up modal, review our additional terms, then click Accept Terms and & Publish to confirm.
You’ve done it! Your website is live at the URL on your dashboard. You can unpublish your website later if you need to. Check out Manage Your Website in Mailchimp for more information on the unpublish process.
Your website is up and running. Now what? Here are a few ways you can make the most of this feature.
Add more pages
Grow your website with new content and additional web pages. When you keep your website up to date, you’ll build your audience and encourage repeat visits. To learn how to add and manage web pages, check out Manage Your Website in Mailchimp.
Promote your website
Promote and share your new website through marketing campaigns in Mailchimp. Run an ad for your website. Link to your website from a regular email campaign. You can also share your website URL on social media.
We’ll start to compile reporting data as people visit your site. You can see who visits your website, clicks links on your web pages, and subscribes to your emails.