Your Mailchimp audience is designed to help you collect and manage all of your contacts in a single place, whether they're subscribed, unsubscribed, non-subscribed, or cleaned. Unsubscribed contacts are those who once received your email campaigns, but have since opted out.
In this article, you'll learn how to view your unsubscribed contacts.
Before you start
Here are some things to know before you begin this process.
To find out why a contact unsubscribed from your email marketing, enable the unsubscribe reason survey. You can review the results in campaign reports and individual contact profiles.
To view your unsubscribed contacts, you'll create a segment of them in your audience.
Click Audience, then click All contacts.
If you have more than one audience, click the Current audience drop-down and choose the one you want to work with.
Click New Segment.
Set the drop-down menus to Email Marketing Status | is | Unsubscribed.
Click Preview Segment.
When you preview your segment, you'll see only the unsubscribed contacts in your audience. To further refine your segment, click Edit segment. To save your segment of unsubscribed contacts, click Save Segment. To save a copy of your segment, export it to a CSV.