When you send your customers content that matters to them, you improve engagement, sell more stuff, and increase ROI. MailChimp’s personalization tools give you the keys to unlock valuable, actionable insights into the behavioral and demographic patterns of your customers that you can’t find anywhere else.
MailChimp’s powerful e-commerce tools help you learn more about your customers and target them with the content they care about. Connect your store to send timely product recommendations, and automatically follow-up if your customers abandon their cart or complete a purchase.
Target customers by signup date, engagement and purchase history, location, and more. Then, send content that matters to them.Learn more
Give your customers the content they want, determined by their previous actions. Analyze purchase history, monitor website activity, and identify engagement patterns with MailChimp’s powerful tracking features. Then, automatically send helpful follow-up messages triggered by their behavior.
MailChimp gives you the power to create a unique, personalized email experience that looks great no matter where your subscribers read it. When your customers select their interests and subscription preferences, you can send them dynamic, relevant content based their location or the data you’ve collected.
Use subscriber data to add personalized, dynamic content your campaign.Learn more
Segment your list based on the location of your subscribers.Learn more
Create mobile-friendly templates with MailChimp’s intuitive drag-and-drop editor.Learn more
Your subscribers can choose preferences at signup and easily adjust them at any time.Learn more