PLAN	Premium	Standard	Essentials	Free
PRICING	Starting at * a month Select Calculate your price	Starting at * a month Select Calculate your price	Starting at * a month Select Calculate your price	Starting at * a month Get Started

Flexible plans that grow with you

Needs change as businesses grow. We’ll help you market smarter from day one.

Looking for Transactional Email Pricing?

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Table that shows the cost of Mailchimp's four pricing plans and the top features available in each: the free plan, the Essential plan starting at $9.99 a month, the Standard plan starting at $14.99 a month, and the Premium plan starting at $299 a month.
PLAN	PLAN Premium Advanced features for pros who need more customization.	PLAN Mailchimp Recommends Standard Better insights for growing businesses that want more customers.	PLAN Essentials Must-have features for email senders who want added support.	PLAN Free All the basics for businesses that are just getting started.
PRICING	PRICING PRICING Starting at * a month Select Calculate your price	PRICING PRICING Starting at * a month Select Calculate your price	PRICING PRICING Starting at * a month Select Calculate your price	PRICING PRICING Starting at * a month Get Started
TOP FEATURES	TOP FEATURES TOP FEATURES Everything in Standard, plus: Advanced segmentation Multivariate testing Unlimited seats and role-based access Phone support	TOP FEATURES TOP FEATURES Everything in Essentials, plus: Advanced audience insights Retargeting ads Custom templates Behavioral targeting automation series	TOP FEATURES TOP FEATURES Everything in Free, plus: All email templates A/B testing Custom branding 24/7 award-winning support	TOP FEATURES TOP FEATURES 7 marketing channels 1-click automations Basic templates Marketing CRM Surveys New Websites New Custom domains

Table showing a complete list of services and features that are available on each of Mailchimp's four pricing plans.
	Premium	Standard	Essentials	Free
Marketing CRM
Contacts	200,000+ **	100,000**	50,000**	2,000
Audiences	Unlimited	5	3	1
Audience Dashboard
Tags
Segmentation	Advanced	Basic	Basic	Basic
Behavioral Targeting
Campaign Engagement
Purchase Behavior
For Apps	18 months	3 months	1 month	1 month
For Websites New	18 months	3 months	1 month	1 month
Behavior-based automation series
Contact Profiles
Surveys New
Predicted Demographics
Customer Lifetime Value
Purchase Likelihood
Lookalike audience finder
Address finder
Brand & Design
Content Studio
Basic Templates
All Pre-Built Templates
Remove Mailchimp Footer
Custom-Coded Templates
Websites New
Build and Publish a Website
Site Analytics
Domains
Free Mailchimp Domain
Buy a Custom Domain
Connect an Existing Domain
Marketing Channels
Email
Landing Pages
Shoppable Landing Pages
Facebook & Instagram Ads
Social Posting
Social Post Scheduling
Postcards
Pop-up Forms
Retargeting Ads Google, Facebook, Instagram
Marketing Calendar New
Automations
Single-Step Automations Welcome email, order notifications, abandoned cart, and more
Multi-step Automation Series New Nurture campaigns, onboarding series, behavior-based, and more
Insights & Optimization
Basic Reports
Smart Recommendations
Dynamic Content New
Send Time Optimization
Delivery by Time Zone
A/B Testing
Multivariate Testing
Comparative Reporting
Support
Knowledge Base
Marketing Glossary
Marketing Tips
30 days of Email Support
24/7 Email & Chat Support
Phone Support
Everything else
Seats	Unlimited	5	3	1
Monthly Email Sends	3M+ **	1.2M**	500,000**	10,000
Integrations with 200+ Apps
Mailchimp Mobile App
	**Calculate price based on audience size	**Calculate price based on audience size	**Calculate price based on audience size

	PLAN Premium	PLAN Standard	PLAN Essentials	PLAN Free
PRICING	PRICING PRICING PRICING Starting at * a month Select	PRICING PRICING PRICING Starting at * a month Select	PRICING PRICING PRICING Starting at * a month Select	PRICING PRICING PRICING Starting at * a month Get Started

Prefer to pay as you go?

Instead of paying a monthly recurring charge, you can buy email credits as needed through our Pay As You Go plan. It's best for infrequent senders.

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Two-factor authentication discount

At Mailchimp, we’re serious about security. We offer a 10% discount for 3 months when you add two-factor authentication to your Mailchimp account with an app like Google Authenticator or SMS two-factor authentication.

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Rates for nonprofits and charities

Mailchimp offers a 15% discount to nonprofits and charities. To request the discount, sign up for a free account, and contact our Billing team with your username and a link to your organization’s website.

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Looking for transactional email pricing?

Get full access to Support with our paid plan, and send transactional emails using API or SMTP.

See Transactional Email Pricing

FAQs

What payment methods do you offer?

We accept all major credit cards, PayPal, and (in select countries) direct debit. We also support transactions in a range of currencies.
How do I switch to a different plan?

You can switch to a new plan at any time by going to the Billing page in your account. Select the plan you’d like to switch to and immediately start using new features.
Can I buy credits instead?

Yes. If you send emails infrequently and prefer to pay as you go, you can buy email credits as an alternative to a monthly plan.
See how it works
Do you have pricing for high-volume email senders?

We do indeed. If you have more than 200,000 contacts, we have a high-volume plan that can meet your needs.
Contact us for pricing
What happens if I hit my contact or sending limit?

You can add on a contact block, which includes additional email sends, to your plan at any time.