More informed sending

What day of the week gets you better open rates? What time of day works best for your content? What subject lines are most effective? What name should you use in the “From” field? Does sending time affect click rates? Answer all these questions and more with a few clicks in MailChimp.

Decide what type of test you’d like to run, and determine the size of your sample groups. We’ll perform the test and let you know which option worked best. We’ll even send the winning campaign to the portion of your list that didn’t receive the test. true

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