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  • January 12, 2023

    Added empty alt tag to tracking pixels



    We added an empty alt tag to the pixel that is included in your emails when you’ve enabled open tracking.


    Many spam filters like to see alt tags included for all images, but we’re leaving the one associated with the open tracking pixel empty so that screen readers won’t see it. This helps keep your email from being marked as spam while not creating a poor user experience for your customers who use screen readers.