Autoresponders
Automatic thoughtfulness
Use Autoresponders to create and schedule automated messages that make your subscribers feel special.
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Get Creative
Use our autoresponders to send an automatic welcome email to new subscribers. Or how about a happy birthday or anniversary email? You could even send an email when someone buys a particular product, thanking them for the purchase and showing them how to use it.
Choose the Best Time
You can choose the exact time of day you want your autoresponders to send, and you can use the time of list import as the trigger date, as opposed to double opt-in confirmation.
Go About Your Day
After setting up an autoresponder, you don't have to think about it again—we'll make sure your campaigns get to your subscribers right on time. To get the most out of autoresponders, combine them with some of MailChimp's other powerful features like list segmentation, Google Analytics integration, merge tags and more.
TextExpander's Automatic Tips
Smile Software, which creates products like TextExpander, PDFpen and DiscLabel, has been using MailChimp's autoresponders for their tips series since early 2006. Smile's Jean MacDonald says the purpose of these emails is twofold:
- To help users get up and running quickly with new software
- To remind users they downloaded the software, and encourage them to use it
“A lot of times, people download demo software, open it once and then forget about it, because they don't have the time or attention to learn the software and integrate into their workflow,” says MacDonald. “If they never start using the software, they'll never buy a license.” She also says that the people who sign up for the tips emails often end up being their most interested and engaged customers, with higher conversion rates compared to other customer lists.
See How Autoresponders Work
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