Features

Autoresponders

Take a closer look.

Get Creative

Send an automatic welcome email to new subscribers. Or how about a happy birthday or anniversary email? You can even send an email when someone buys a particular product, thanking them for the purchase—and maybe even showing them how to use it.
Autoresponders

Choose the Best Time

Choose the exact time of day you want your autoresponders to go out, or use the time you imported your list as the trigger date.
Autoresponders

Go About Your Day

After you set up an autoresponder, you don’t have to think about it again—we’ll make sure your campaigns get to your subscribers right on time. To get the most out of autoresponders, combine them with some of MailChimp’s other features like list segmentation, Google Analytics integration, and merge tags.
Autoresponders

Autoresponders Case Study

TextExpander’s Automatic Tips

Smile Software, which creates products like TextExpander, PDFpen and DiscLabel, has been using MailChimp's autoresponders for their tips series since early 2006. Smile's Jean MacDonald says the purpose of these emails is twofold:

  1. To help users get up and running quickly with new software
  2. To remind users they downloaded the software, and encourage them to use it

“A lot of times, people download demo software, open it once and then forget about it, because they don't have the time or attention to learn the software and integrate into their workflow,” says MacDonald. “If they never start using the software, they'll never buy a license.” She also says that the people who sign up for the tips emails often end up being their most interested and engaged customers, with higher conversion rates compared to other customer lists.

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