IEDM Digital Marketing has been bringing winning digital marketing solutions to businesses for well over a decade. Our team of qualified marketing professionals produce powerful marketing campaigns driven by creativity and steered by data. Each step of our process is thoughtfully put in place to guide your ideal target audience from the awareness phase of the customer journey to closing the deal. We spend hours researching and analysing your business to create the perfect sales-driven strategy to make you leaders in your industry.

Let South Africa’s trusted digital specialists tell your brand’s story through a comprehensive digital strategy, perfect for your business. Discover how we can grow your business online through our range of digital marketing services. Our services include but are not limited to:

• Social Media Marketing
• Content Marketing
• Email Marketing
• SEO
• Google Ads
• Google My Business
• Website Development
• eCommerce Website Development
• Reputation Management
• Website Audits

Strategies Based on Buyer Behavior

67% of the buyer’s decision is completed before a buyer even reaches out to sales. Buyers spend time finding the information they need to make a purchase decision on their own. You need to meet them where they’re finding their information and provide them with all the information they need to choose you.

The customer's journey is the 5 stage process your prospective buyer goes through leading up to a purchase.

We use proven psychology to enhance your persuasion, influence and marketing efforts. By addressing prospects with different marketing approaches for each stage of the buyer’s journey, we help them build trust with your brand and, ultimately, choose you.