Digital Content
Check out resources on creating quality content that grabs attention.
How the Happiness Planner Creates More Content in Less Time
Using Mailchimp’s Calendly integration, this e‑commerce business is able to quickly broaden their motivational content offering.
Design Tips
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10 Types of Infographics and When to Use Them
Infographics are a visually-appealing way to add value to your site. Explore 10 different types of infographics and learn what info is best suited for each.
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Lightboxes: How to Use Them in Website Design
Lightboxes in web design can help boost conversion rates and generate leads. Learn about what lightboxes are and best practices for creating them in this guide.
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Website Design Inspiration: Best Website Design Ideas
Need website design inspo? Check out the best resources for design inspiration here.
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Digital Artwork: How to Create Digital Illustrations
Digital illustrations can help take your website to the next level. Learn how to create digital illustrations in this how-to guide.
Social Media Content Creation
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How to Drive Traffic From Instagram to Your Website
Instagram is a powerful marketing tool—when optimized correctly. Learn how to drive traffic from Instagram to your website the right way.
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Video Formats: Types of Video File Formats
There are different video types to be aware of, whether you’re uploading to a website or creating a short film. Learn about the types of video files here.
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How to Upload a Video a YouTube: A Step-by-Step Guide
By effectively uploading your videos to YouTube, you can reach a wide audience and strengthen your brand’s content marketing strategy.
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How to... spice up your food content
Food and drink marketing can be make or break for restaurants, bars and brands. Here, creative producer Jason Underhill spills the beans on developing an appetizing strategy.
Email Design & Storytelling with Alps & Meters
Learn how using the drag‑and‑drop feature helps the vintage outerwear company master their messaging.
SEO
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Website Updates: 9 Tips for Updating your Website
Website updates are essential if you want to continue to drive traffic to your website. Learn how to get started with this guide.
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What is Backlinking and Why is it Important for SEO
Don’t overlook backlinking in your marketing strategy. Here’s everything you need to know about backlinking and why it’s a crucial aspect to domain authority.
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How to Add a Blog to Your Website
Content is king—add a blog to your website and learn exactly how SEO-centric content can drive real results for your business.
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10 Steps to Create a Website Strategy
Creating a website strategy can be tricky, but these steps make it easy. Learn how to develop a successful site strategy plan.
Voice & Tone
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How Vicky Gu Creates Content Users Want to Consume
Founder of food media collective Currant, Vicky Gu is shaping a more equitable food future. Learn about her advice to small business owners and entrepreneurs.
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Content Strategy: Why You Need It and How to Craft It | Mailchimp
Learn how you can use content strategy to reach existing and new customers. Discover the tools and steps to help create your plan.
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Establishing and Maintaining Brand Consistency
In this guide, you’ll learn what brand consistency is, how to achieve it, and why it benefits your business.
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Branding Your Online Business
Branding sets your business apart from competitors. Learn what it is, what goes into it, and how to do it.
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