Websites
Learn how to get the most out of Mailchimp's free, integrated websites.
How to convert website visitors into customers
Learn 5 ways your e‑commerce store can drive conversions and increase loyalty.
Drive Website Traffic
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Building an audience on Discord: a guide
Nurturing an online community is never straightforward. Here's how a drinks brand managed to use the platform as a core part of its strategy.
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Blogging 101: What Is a Blog and Why You Need One
What is a blog and why are there millions of them? Find out how your business can leverage the power of blog content.
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E-commerce Website Optimization for the Holidays
Ensure your website is optimized to make the most of peak sales opportunities. Learn about actionable CTAs, trust signals, and more in this detailed guide.
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How Shapeways Increased Their Click-Through Rates by 525%
The 3D printing leader used tags and tag-based automations to send their email engagement through the roof.
Build a Website
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UX Design Process: How to Design With Users in Mind
Thoughtful design is critical to create a positive user experience. Learn more about the UX design process as you build your website.
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Web Design 101: Everything You Need to Know
Learn the ins and outs of web design with the help of this guide before getting started with Mailchimp’s website builder.
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What is Website Maintenance and Why is it Necessary?
Having a website is not a set it and forget it endeavor. Learn the ins and outs of website maintenance and ensure your brand’s success.
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Website Security 101: How to Secure Your Website
Website security is complicated, but we’re here to help. Here’s what you need to know about securing your website, common threats, and ways to defend against cyber attacks.
How to Design a Beautiful Website
You don’t have to be a designer to create a professional, attractive website that communicates your brand value to your target audience.
SEO
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What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
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How to Turn Ideas into Blog Names
Writing blog names for businesses is not as easy as it seems. Follow these steps to learn how to craft good blog names that are short, catchy, and unique.
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What Is a Keyword? | Keyword Definition | Mailchimp
Learn what an SEO keyword is, why keywords matter, and how to prioritize your keywords with this guide.
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What Is A Subheading and Why Are They Important?
Subheadings are extremely important, yet underutilized in formatting and SEO tools. Learn why you should optimize your subheadings and the best way to go about it.
Analyze Website Performance
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UTM Links: How To Create UTM Codes and Why You Need Them
UTM codes track user behavior from a campaign and determine conversion rates for businesses to better optimize their campaigns. Learn how to get the most out of UTM links.
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Improve Website Customer Experience This Holiday
It is important for e-commerce business owners to maximize functionality of their site for customers. Learn about advanced methods to drive more conversions.
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The breakdown: marketing attribution models
What are marketing attribution models and how do they help companies understand their customers better?
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How to Identify Your Best Email Automation Triggers
Discover the highest-value triggers for your automations and increase the response you get from your marketing activity.
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