E-commerce
Whether you're just getting started or ready to scale, we'll help you sell more stuff online.
E-commerce Time Savers
Learn how Mailchimp's e-commerce automations can help you save time and drive repeat business.
E-Commerce Automations
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What is a Customer Journey? Customer Journey Definition | Mailchimp
Learn what a customer journey is, and how you can build customized, automated customer journeys in Mailchimp.
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The Science Behind the Art of Marketing
5 behavioral economics lessons marketers need to know
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What Is Workflow Automation? Definition, Examples, and Tools
Workflow automation is a straightforward way to streamline essential processes and minimize delays so things get done faster.
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Mailchimp’s New Features and Updates to Help Your Business Grow
Take action based on your users' in-app activity, schedule social posts, bring visitors back to your landing page, and more.
Start an E-Commerce Business
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Online Shopping Cart: What It Is & How It Works | Mailchimp
E-commerce shopping carts promote sales and give insight into your customers. Learn what to look for in yours.
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Improve Website Customer Experience This Holiday
It is important for e-commerce business owners to maximize functionality of their site for customers. Learn about advanced methods to drive more conversions.
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Naming Your E-commerce Business and Website
Need help naming your online store? Learn what works and how to make the best choice for your business.
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Story of a brand: the cult of In-N-Out Burger
How merchandising, menus and – curiously – religion became key parts of the fast-food chain’s DNA.
Everything you need to know about product photography
If you’re trying to sell your products online, then making sure you have great – and consistent – photography is non-negotiable if you’re going to persuade customers to make a purchase.
Retail Marketing
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Guide on How to Start a Retail Business | Mailchimp
Looking to start a retail business? Review our guide on how to start a retail business here.
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Sample sales aren’t just for the big boys
For luxury brands, sample sales have been an effective way to free themselves of excess stock. The discounts can be big – up to 90% off. And following 18 months of disrupted trade and leftover stock, small businesses are turning to sample sales, too.
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Repurposing spaces for alternative forms of revenue
What happens when you have to cough up rent on a commercial space you can’t even open? We dig into the companies who are turning their studios and shops into multifunctional spaces to rent out to others.
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The Almeda Club: New York's surfer clubhouse
We talk to the founders of the barbershop and store in Rockaway Beach about how they got started.
It's easy to get started
And it's free. Two things that everyone loves.