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Product Advice

How To Drive Repeat E-commerce Sales and Build Customer Loyalty

Keep shoppers coming back and increase your customers’ lifetime value.

E-Commerce Automations

Start an E-Commerce Business

  • Marketing Glossary


    At its core, e-commerce is simply the buying and selling of goods and services using the internet. However, the term is often used to describe all of a seller’s efforts throughout the buying process.

  • Business Tips

    How to Buy a Domain Name: Domain Registration Guide

    If you want to start a blog or a new online business, you’ll need to register a domain name, the name for your website. Getting the right domain for your needs might sound technical at first, but the process is pretty simple.

  • Business tips

    SEO Guide for E-commerce Websites

    Drive more traffic to your e-commerce site and get more sales with these tips. Learn how to use keywords wisely and optimize content across devices.

  • Business Tips

    Email Marketing Benchmarks and Metrics Businesses Should Track

    Wondering how your email marketing statistics compare to others in your industry? Check out these email marketing benchmarks to understand how you’re doing.

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Success Stories

See How Six Barrel Soda Uses the Shopify Integration to Grow their Audience and Measure ROI

Learn how the soda syrup company puts the power of Mailchimp email and Shopify together to organically gather newsletter contacts, and see the results of their campaigns.

Retail marketing

  • Stand out from the crowd

    Our all-in-one Marketing Platform will help you find the right customers—and keep them.

  • Marketing Glossary

    Marketing Mix and The 7 Ps of Marketing

    The thoughtfully designed blend of strategies and practices a company uses to drive business, using the “7 Ps” of marketing—product, price, promotion, place, people, packaging, and process.

  • Business Tips

    How to Start a Retail Business

    Looking to start a retail business? Review our guide on how to start a retail business here.

  • Marketing Glossary

    What is Content Marketing?

    Content marketing is the development and distribution of relevant, useful content to current and potential customers. When it’s done right, this content conveys expertise and makes it clear that a company values the people to whom it sells.