Grow & Scale
More customers, more revenue, more of everything. Find out ways to grow more effectively.
How to Handle Hyper Growth
It sounds like a nice problem to have, but experiencing hyper growth brings with it a unique set of challenges.
Drive Sales
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How to Help Drive More Sales in Any Season | Mailchimp
It’s always a great time to generate (or accelerate) momentum. Learn 3 tips to help your business in slow times and 3 ways to stay steady when sales are strong.
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Increase Your Sales Potential This Holiday Season
Learn how to use paid social media and paid search to increase sales potential and higher sales conversions for your business this holiday season.
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Product bundling: a refresher
If your business sells multiple products or services, then you’ve got a decision to make. Sell everything individually, or put some (or all) of your items together and create a combined, cheaper offer.
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Sample sales aren’t just for the big boys
For luxury brands, sample sales have been an effective way to free themselves of excess stock. The discounts can be big – up to 90% off. And following 18 months of disrupted trade and leftover stock, small businesses are turning to sample sales, too.
Grow Brand Awareness
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Chinatown’s Oldest Family-Owned Store Is Still Centering Community
How 5th-generation business owner Mei Lum honors Wing on Wo’s legacy while working toward a secure, inclusive future for the community it serves.
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Grassroots Marketing: Definition, Benefits, & Ideas
Grassroots marketing can be an effective technique for connecting with your audience. Learn more about what grassroots marketing is and how it works here.
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How to Write an eBook in 7 Steps
Writing an eBook can be a great way to bolster any content marketing strategy. Check out this guide to learn how to write an eBook.
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How to Write a Blog Post: 6 Steps + Blog Post Examples
Need help writing blog posts? This guide outlines the steps for writing blog posts, tips for writing the best content, and tools you can use.
Top Integrations to Grow Your Business
Connect your favorite tools to Mailchimp to bring your data together and keep your business growing.
Measure Marketing Performance
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Data Tracking: Learn to Make Data-Driven Decisions
Data tracking enables companies to make smart, data-driven decisions. Read this to learn more about how data tracking can help your business.
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Social Listening: Definition, Tools & More | Mailchimp
Social listening tools allow you to monitor and analyze online conversations about your brand. Learn how to use social listening tools here.
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Marketing Optimization: How-To and Tools | Mailchimp
Stay on budget and on target with marketing optimization. Learn what tools can help your business grow.
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5 Data-Driven Tools to Maximize Holiday Sales
Learn how to use these dynamic tools to help maintain momentum during the holiday sales season.
Grow Your Team
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Questions to ask when looking for a consultant
There may come a time when you feel the need to bring in some external expertise to guide you on specific aspects of your business. The problem is, there are many experts out there – many of whom look the part and talk a good game.
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How to Find a Co-Founder for Your Startup
Whether out of necessity or simply choice, you might be on the hunt for someone to build your business with. In one of the great understatements of our time, finding the right person is kind of important.
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The problem with ‘cultural fit’
In discussions about diversity and inclusion in the workplace, socio-economic inequality is often left out, skipped over or forgotten.
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Everything you need to know about... building your professional network
The word ‘networking’ might have some pretty negative connotations, but developing personal relationships around your business will make a huge difference in all kinds of ways. Here’s how to be proactive about it.
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