Marketing meets inspiration
Browse how-to articles on starting, running, and marketing your business, plus thought-provoking podcasts and films to inspire your inner entrepreneur.
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Business Stages
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Prep & Start
Learn to write a business plan, build a brand, and turn your ambition into a successful business.
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Manage & Run
Off and running? Find tips to help you lead, manage, and make your business even better.
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Grow & Scale
Whether you want to grow your team, your following, or your sales, we've got ideas.
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Marketing Tactics
Success stories
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See How Six Barrel Soda Uses Mailchimp’s Shopify Integration
In this case study, learn how the soda syrup company puts the power of Mailchimp email and Shopify together to organically gather newsletter contacts, and see the results of their campaigns.
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Building an audience on Discord: a guide
Nurturing an online community is never straightforward. Here's how a drinks brand managed to use the platform as a core part of its strategy.
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How to Upload a Video a YouTube: A Step-by-Step Guide
By effectively uploading your videos to YouTube, you can reach a wide audience and strengthen your brand’s content marketing strategy.
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Create a Successful YouTube Channel for Your Business
A YouTube channel can help your business reach and connect to a larger audience. Here are the steps you need to follow to create a YouTube channel.

Inside the "hype" business model
Brands are suddenly flocking to street-wear's hype based business model. Here are 10 tips for creating "hype" for your products as part of your holiday marketing plan.
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