We'll Help You

Get Your Business Online

- Websites
  Create a free website that comes with built-in marketing tools.
- Online Stores New
  Launch a store that comes with everything you need to start selling, including marketing tools.
- Appointment Scheduling New
  Add online scheduling to your website so people book appointments with you.
- Domains
  Claim a custom domain to make it easy for people to find your brand on the web.
See overview

Market Your Business

- Email
  Engage your audience with beautiful, branded emails.
- Landing Pages
  Design landing pages that grow your audience and help you sell more stuff.
- Digital Ads
  Reach people on Facebook, Instagram, and across the web.
- Social Media
  Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
- Postcards
  Send printed postcards around the world with the help of our address finder.
See overview

Platform Features

Audience Management

- Marketing CRM
  Get to know your audience and find new ways to market to them.
- Signup Forms
  Grow your audience with a pop-up or embedded form.
- Segmentation
  Segment your audience based on shared traits.
- Behavioral Targeting
  Target your messages based on people's purchase behavior, app activity, and more.
- Predicted Demographics
  Get predictive insights about your contacts so you can personalize your marketing.
- Tags & Contact Profiles
  Keep track of what you know about your people with customizable tags.
All audience tools

Creative Tools

- Content Studio
  Sync, store, and edit all your images and files in one place.
- Creative Assistant New
  Get beautiful, on-brand designs made for you with the power of AI.
- Dynamic Content
  Personalize individual content blocks within your emails.
- Subject Line Helper
  Get real-time feedback on how to refine your subject lines.
- Campaign Templates
  100+ pre-designed email and landing page templates that fit any message.
All creative tools

Marketing Automation

- Customer Journeys New
  Design personalized journeys using conditional logic and branching points.
- Integrations
  Sync your store data and connect other tools to unlock more automation features.
All automation tools

Insights & Analytics

- Reports
  Track sales and campaign performance in easy-to-digest reports.
- Smart Recommendations
  Get personalized recommendations to help you make your next move.
- A/B Testing
  Run an A/B or multivariate test to optimize your content, layout, or send time.
- Surveys
  Gauge interest and customer satisfaction by gathering feedback.
All insights tools

Not sure where to start?

- E-Commerce and Retail
  Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
- Mobile and Web Apps
  Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
- Startups
  Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
- Agencies & Freelancers
  Get perks and tools for managing clients when you join our free community, Mailchimp & Co.
- Developers
  Integrate marketing data, send transactional emails, and build integrations using our APIs and documentation.

Learn

Mailchimp 101

Guides & Tutorials

Marketing Tips

- Starting a Business
  Learn to write a business plan, find product-market fit, and build your online presence.
- Branding
  How to establish your brand's positioning, voice, and look and feel.
- Growing Your Audience
  Ways to reach more people, generate leads, and grow your following.
- E-Commerce
  Tips for growing your online sales.
- Social Media
  Tactics for growing your fan base and getting more engagement across channels.
- Customer Retention
  How to turn casual fans into lifelong customers.
All articles

Case Studies

- How The Happiness Planner Creates More Content in Less Time
  
  Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.
- How Good Dye Young Increased Their Monthly E-commerce Revenue by 305%
  
  The hair dye company uses segments and Mailchimp’s WooCommerce integration to boost the relevance of their messaging and drive more sales.
All case studies

Community

Join our community for freelancers and agencies to unlock tools for managing clients and perks to grow your business.

- Features for helping clients
  Get access to tools in your Mailchimp account designed just for freelancers and agencies like you.
- A guided path to partnership
  See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
- Get inspired by your peers
  Catch up on tips and marketing wisdom from freelancers and agencies around the world.

Our APIs make it easy to bring data from your app into Mailchimp, so you can manage your audience, trigger event-based emails, and more.

- Marketing API
  Use custom data from your app to power timely, relevant marketing campaigns.
- Transactional API
  Send targeted and event-driven emails and handle and parse inbound email from your users.
- Release Notes
  The latest updates to our APIs and developer tools.
- Transactional Email
  Deliver targeted, event-driven messages at scale using our Transactional API or SMTP integration.

Hire A Trusted Partner

Podcasts

A collection of original content that celebrates the entrepreneurial spirit.

Podcasts
- The Jump: Season 3
  
  Singer-songwriter Shirley Manson talks to acclaimed musicians about their breakthrough songs.
- Call Paul: New Season
  
  Paul Jarvis speaks with entrepreneurs who turned their big ideas into businesses.
Listen

Series

A collection of original content that celebrates the entrepreneurial spirit.

ORIGINAL SERIES
- A new bingeable series for you
  
  All In A Day’s Work is our original, short-form animated series made with It’s Nice That. Watch all 12 episodes on Mailchimp Presents now.
- Second Act is Back
  
  Co-produced with VICE, our original series is back with new episodes featuring people who left their day jobs for their dream careers.
Watch

Films

A collection of original content that celebrates the entrepreneurial spirit.

Films
- Long Year, Short Films
  
  #SupportTheShorts is back. Enjoy a selection of short films from SXSW out now on Mailchimp Presents.
- Welcome to Noodle School
  
  Students come to this prestigious school to learn the art of noodle making and to take a shot at a booming industry.
Watch

Expert Insights

Case studies and how-tos to take you from startup to scale-up and beyond.

Workshop
- Startup diary: Kendall Finlay
  
  A Courier Fresh Fund winner, Kendall Finlay has been busy launching Ohm, a digital wellness and mental health platform. Here he talks about the ups and downs of raising money, letting someone go and narrowing down his business proposition.
- Everything you need to know about... leading an idea session
  
  Creativity, it turns out, thrives within constraints. If you want to come up with great ideas, your sessions need to be properly organized and follow certain rules – or you’ll get awkward silences rather than genius concepts.
All articles

Industry Trends

Industry deep dives, macro trends, and profiles of fascinating businesses and founders.

BRIEFINGS
- Untapped opportunities in modest activewear
  
  Full-coverage sports apparel is in demand among women, with the likes of Under Armour, Adidas and Sweaty Betty entering the industry. We look at the brands who are getting the sector right.
- Sample sales aren't just for the big boys
  
  For luxury brands, sample sales have been an effective way to free themselves of excess stock. The discounts can be big – up to 90% off. And following 18 months of disrupted trade and leftover stock, small businesses are turning to sample sales, too.
All articles

Smart Living

Self-improvement, brands to check out and things to see and do – from food to fashion.

LIFE
- Take a hike!
  
  Exploring Central Park with Season Three
- Pop in and shop: story of a store
  
  From a Copenhagen store you can actually live in to two lifestyle destinations in Berlin, here are five design-focused shops around the world to check out on your travels. And who says you have to be in Japan to experience its homewares?
All articles

Master the Ways of Marketing

We’ll walk you through the basics of email marketing to get you started, and give some valuable tips along the way to help keep you on the right path.

Start now

Announcements

Read about our latest and greatest product announcements and updates to your favorite Mailchimp features.

See all announcements

Apple Mail Privacy Protection Resources

What you need to know about Apple Mail Privacy Protection and its impact.

Announcement

Introducing Mailchimp Stores and Appointments

We’ve launched commerce solutions that help businesses launch their online store, offer appointments, market and grow their business—all in one place.

DATA STORY

Marketing Strategies for Small Business: A Mailchimp Report

SMBs, marketers, and entrepreneurs like you need insights, data, actionable takeaways, and more than a little inspiration. We've got you.

Success stories

Get some real-life inspiration from people like you. See how others are building their brands, and get the details you need to follow in their footsteps.

See all success stories

Case Study

How The Happiness Planner Creates More Content in Less Time

Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.

Case Study

How Good Dye Young Increased Their Monthly E-commerce Revenue by 305%

The hair dye company uses segments and Mailchimp’s WooCommerce integration to boost the relevance of their messaging and drive more sales.

Tim and Michael Sitwell-Mogridge are the owners of Stretch & Flex.

Case Study

How Stretch & Flex Started and Grew During a Pandemic

Surveys helped the virtual Pilates studio make quick adjustments and plan for long-term success.

Marketing tips

A little knowledge can go a long way. Which is why we’re sharing some smart, simple ways to help you reach your goals, no matter how big or small.

See all marketing tips

Business Tips

How to Start an E-Commerce Business – A Complete Guide

There’s a lot to do when you’re first figuring out how to start an e-commerce business. It can seem overwhelming to take that first step, but it doesn’t have to be.

Business tips

Website Design Tips That Help You Sell More

Use these e-commerce website design tips to increase your online store sales.

Business Tips

How to Start a Business

Learn about the legal, financial, tax, and marketing considerations of starting a new business.

Guides and tutorials

Whether you’re building your first campaign, learning how to optimize your marketing strategy, or anything in between, we’ll walk you through every step.

See all guides and tutorials

Business tips

How to Successfully Start a Small Business Online: Tips and What to Avoid

Find your audience, engage them with marketing campaigns that work, and watch out for a few common pitfalls.

Business Tips

How to Create a Homepage That Drives Clicks

Ideas for designing a homepage that engages visitors and encourages website traffic.

Business Tips

How to Launch a Website

Use this 10-step checklist to create a website that expresses who you are and supports your business success.

13 min read

A Look Back at 2019’s Small Business Marketing Trends and Tips to Find Success in 2020

An in-depth look at the marketing trends of 2019 and insights to help make 2020 the best year yet for your small business.

Why Small Businesses Should Start Marketing on Day One

We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.

How to Develop a Strong Digital Brand for Your Business

An expert shares 7 things to focus on to create an engaging website and digital presence.

5 Easy Ways to Promote Your Website and Grow Your Business

Search, social, email, and more ideas for driving visitors to your website.

Connect with Your Audience and Drive Engagement

Learn how to increase loyalty and build deeper user engagement with your digital product.

Email Marketing Benchmarks and Statistics by Industry

Compare how your emails are doing with the average unique open, click, bounce, and abuse complaint rates for thousands of Mailchimp users.

How a Lifestyle Brand Makes Lasting Connections with Welcome Emails

Ban.do sends a series of welcome automation emails to make sure new customers feel right at home.

6 Ways to Get More Conversions on Your Landing Page

Use these tips to catch your customers’ attention and spur them into action.

Drawing of a flower sharing pollen with a bug.

Keep Your Business Sailing Smoothly While You’re on Vacation

Want to take a vacation without worrying about your business? Check out our tips and tools to keep your business running, even when you're not at work.

19 Tips to Grow Your Business in 2020

We rounded up advice from some of our savviest customers about how to succeed in the new year.

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Podcasts —

ORIGINAL SERIES —

Films —

Workshop —

BRIEFINGS —

LIFE —

Master the Ways of Marketing

Mailchimp 101

Announcements

Announcement

DATA STORY

Success stories

Case Study

Case Study

Case Study

Marketing tips

Business Tips

Business tips

Business Tips

Guides and tutorials

Business tips

Business Tips

Business Tips

Archive

Business Tips

A Look Back at 2019’s Small Business Marketing Trends and Tips to Find Success in 2020

Case Study

Why Small Businesses Should Start Marketing on Day One

Business Tips

How to Develop a Strong Digital Brand for Your Business

Business Tips

5 Easy Ways to Promote Your Website and Grow Your Business

Business Tips

Connect with Your Audience and Drive Engagement

Business Tips

Email Marketing Benchmarks and Statistics by Industry

Customer Spotlight

How a Lifestyle Brand Makes Lasting Connections with Welcome Emails

GUEST POST

6 Ways to Get More Conversions on Your Landing Page

Business Tips

Keep Your Business Sailing Smoothly While You’re on Vacation

Business Tips

19 Tips to Grow Your Business in 2020

Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE