Marketing trends
COVID-19 Update: Marketing trends as brick and mortar businesses start to reopen
Industry insights and trends as small businesses pivot.
Master the Ways of Marketing
Mailchimp 101
We’ll walk you through the basics of email marketing to get you started, and give some valuable tips along the way to help keep you on the right path.
Announcements
Read about our latest and greatest product announcements and updates to your favorite Mailchimp features.
Success stories
Get some real-life inspiration from people like you. See how others are building their brands, and get the details you need to follow in their footsteps.
Case Study
How Shapeways Increased Their Click-Through Rates by 525%
The 3D printing leader used tags and tag-based automations to send their email engagement through the roof.
Customer Spotlight
Targeting Smarter with Tags and Segments
World Arts West uses tags and segments to make sure they're sharing content that matters to their different audiences.
Customer Spotlight
Personalizing Your App's Marketing with Mailchimp's API
How Roadie synced their app with the Mailchimp API to send people the information they need, at exactly the moment they need it.
Marketing tips
A little knowledge can go a long way. Which is why we’re sharing some smart, simple ways to help you reach your goals, no matter how big or small.
Business tips
Black Friday and Cyber Monday Marketing Promotion Strategies to Help You Make More Sales
Use these marketing promotion strategies to gain new customers and drive revenue during Black Friday and Cyber Monday.
Business Tips
5 Easy Ways to Promote Your Website and Grow Your Business
Search, social, email, and more ideas for driving visitors to your website.
Business tips
Drumming Up New Business When the Economy Isn’t Great
Three experts offer advice for staying afloat while navigating uncertain times.
Guides and tutorials
Whether you’re building your first campaign, learning how to optimize your marketing strategy, or anything in between, we’ll walk you through every step.
Business tips
How to Successfully Start a Small Business Online: Tips and What to Avoid
Find your audience, engage them with marketing campaigns that work, and watch out for a few common pitfalls.
Business Tips
How to Create a Homepage That Drives Clicks
Ideas for designing a homepage that engages visitors and encourages website traffic.
Business Tips
How to Launch a Website
Use this 10-step checklist to create a website that expresses who you are and supports your business success.
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