Marketing meets inspiration
Browse how-to articles on starting, running, and marketing your business, plus thought-provoking podcasts and films to inspire your inner entrepreneur.
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Business Stages
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Prep & Start
Learn to write a business plan, build a brand, and turn your ambition into a successful business.
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Manage & Run
Off and running? Find tips to help you lead, manage, and make your business even better.
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Grow & Scale
Whether you want to grow your team, your following, or your sales, we've got ideas.
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Marketing Tactics
Success stories
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See How Six Barrel Soda Uses Mailchimp’s Shopify Integration
In this case study, learn how the soda syrup company puts the power of Mailchimp email and Shopify together to organically gather newsletter contacts, and see the results of their campaigns.
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What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
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How to Design a Beautiful One Page Website — With Examples
One page websites are gorgeous and effective, if created with the user in mind. Learn how to design a one page website the right way.
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How to Choose the Best Website Color Scheme
Colors evoke emotions in your audience, so it is important to pick the best color scheme for your website. Here’s how to choose colors that fit your brand’s personality.
Inside the "hype" business model
Brands are suddenly flocking to street-wear's hype based business model. Here are 10 tips for creating "hype" for your products as part of your holiday marketing plan.
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