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- - - Websites
      Create a free website that comes with built-in marketing tools.
    - Domains
      Claim a custom domain to make it easy for people to find your brand on the web.
  - See overview
- - - Email
      Engage your audience with beautiful, branded emails.
    - Landing Pages
      Design landing pages that grow your audience and help you sell more stuff.
    - Digital Ads
      Reach people on Facebook, Instagram, and across the web.
    - Social Media
      Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
    - Postcards
      Send printed postcards around the world with the help of our address finder.
  - See overview
Platform Features
- - - Marketing CRM
      Get to know your audience and find new ways to market to them.
    - Signup Forms
      Grow your audience with a pop-up or embedded form.
    - Segmentation
      Segment your audience based on shared traits.
    - Behavioral Targeting
      Target your messages based on people's purchase behavior, app activity, and more.
    - Predicted Demographics
      Get predictive insights about your contacts so you can personalize your marketing.
    - Tags & Contact Profiles
      Keep track of what you know about your people with customizable tags.
  - All audience tools
- - - Content Studio
      Sync, store, and edit all your images and files in one place.
    - Creative Assistant New
      Get beautiful, on-brand designs made for you with the power of AI.
    - Dynamic Content
      Personalize individual content blocks within your emails.
    - Subject Line Helper
      Get real-time feedback on how to refine your subject lines.
    - Campaign Templates
      100+ pre-designed email and landing page templates that fit any message.
  - All creative tools
- - - Customer Journeys New
      Design personalized journeys using conditional logic and branching points.
    - Integrations
      Sync your store data and connect other tools to unlock more automation features.
    - Transactional Email
      Deliver informational, trigger-based emails using our API or SMTP.
  - All automation tools
- - - Reports
      Track sales and campaign performance in easy-to-digest reports.
    - Smart Recommendations
      Get personalized recommendations to help you make your next move.
    - A/B Testing
      Run an A/B or multivariate test to optimize your content, layout, or send time.
    - Surveys
      Gauge interest and customer satisfaction by gathering feedback.
  - All insights tools
Not sure where to start?
- - - E-Commerce and Retail
      Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
    - Mobile and Web Apps
      Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
    - Startups
      Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
    - Agencies & Freelancers
      Get perks and tools for managing clients when you join our free community, Mailchimp & Co.
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- - - Starting a Business
      Learn to write a business plan, find product-market fit, and build your online presence.
    - Branding
      How to establish your brand's positioning, voice, and look and feel.
    - Growing Your Audience
      Ways to reach more people, generate leads, and grow your following.
    - E-Commerce
      Tips for growing your online sales.
    - Social Media
      Tactics for growing your fan base and getting more engagement across channels.
    - Customer Retention
      How to turn casual fans into lifelong customers.
  - All articles
- - - How Stretch & Flex Started and Grew During a Pandemic
      
      Surveys helped the virtual Pilates studio make quick adjustments and plan for long-term success.
    - How Patasbox Increased Revenue by 49%
      
      The monthly subscription service used segmentation and Instagram to stay connected with their audience—and significantly grow their business—during the pandemic.
  - All case studies
Community
- - - Features for helping clients
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    - A guided path to partnership
      See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
    - Get inspired by your peers
      Catch up on tips and marketing wisdom from freelancers and agencies around the world.
- - - Marketing API
      Use custom data from your app to power timely, relevant marketing campaigns.
    - Transactional API
      Send targeted and event-driven emails and handle and parse inbound email from your users.
    - Release Notes
      The latest updates to our APIs and developer tools.
- Hire a trusted partner
App Integrations

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- - Podcasts
    - The Jump, a Podcast with Shirley Manson
      
      Shirley Manson talks with musicians about that one song that changed everything.
    - Binge Our Podcast, Going Through It
      
      Tracy Clayton hosts season 2 and discusses moments of important change with 14 notable Black women.
  - Listen
- - ORIGINAL SERIES
    - A new bingeable series for you
      
      All In A Day’s Work is our original, short-form animated series made with It’s Nice That. Watch all 12 episodes on Mailchimp Presents now.
    - Second Act is Back
      
      Co-produced with VICE, our original series is back with new episodes featuring people who left their day jobs for their dream careers.
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- - Films
    - Welcome to Noodle School
      
      Students come to this prestigious school to learn the art of noodle making and to take a shot at a booming industry.
    - Soufra, A Short Film
      
      The women behind this refugee-led catering company, Soufra, are an inspiration to their community and world.
  - Watch
- - Workshop
    - Everything you need to know about... organic SEO
      
      The higher your business ranks in search results, the more likely people are to visit your website. SEO is all about making sure search engines surface your site when people search for questions or terms related to your business.
    - How we built a community
      
      The founders of Diem, a social platform focused on women’s health and wellness, explain how they went about engaging with their target market before they even launched their product.
  - All articles
- - BRIEFINGS
    - A booming economy towards a passive income
      
      On the unglamorous (but surprisingly huge) vending machine economy. Underdogs welcome.
    - Inside Fabbrica – the pasta factory
      
      Sydney’s latest spot for fresh pasta, natural wine and delicacies to go is Fabbrica, an idea born in the depths of lockdown.
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- - LIFE
    - Snapshot: how small-batch speakers get made
      
      Featuring Oda
    - Snapshot: sustainable soap-making in Cape Verde
      
      Featuring Biodosa
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MacInnis Marketing

Savvy small business marketer. I make Mailchimp work for you as a marketing tool. I can teach you how to use it or do it for you.

Connect

Location: Melbourne, Australia

Website: macinnismarketing.com.au

Languages: English

Phone: 0400507037

Hi. I'm Danielle MacInnis, the owner of MacInnis Marketing. My strength has always been to think like a customer. Even as a little kid I have always shown deep empathy for others. Now I use this customer insight to help small businesses create practical online marketing strategies that work. If you need a practical marketer to assist you with your Mailchimp campaign, be it sending a survey, a promotion or setting up your templates then I am ready to help. Call me on 0400507037 or email danielle@macinnismarketing.com.au

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MacInnis Marketing

Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE