Amphoria is a platform that allows you to monitor key metrics of your marketing stack - free of charge and all in one place.
Amphoria has been built to enable marketing teams to have the ability to look at performance data and ROI to make informed decisions about their marketing strategy. As part of this, Amphoria also allows you to look at key metrics such as open rate, click rate, unique total opens, unique total clicks over any period of time. With the ability to look at these metrics over-time, marketing teams will be able to spot increasing or decreasing trends for specific metrics and take action to improve the performance.
Apart from campaign performance metrics, Amphoria also provides subscriber reports in order to show the number of new subscribers coming into your Mailchimp account and identify any loop holes in the new subscriber integration.
An easy to use interface, powers email marketing teams to use Amphoria to get a glimpse of the future performance as well. With predictive algorithms, we also provide data on what the performance will look like in the next few months. Comparing the campaign performance in terms of open rate, click rate along with revenue data is crucial to measure the impact that email marketing has on revenue over-time. With a simple Single-Sign-On connection to Google Analytics, you will be able to get the revenue information as well alongside campaign metrics.