Lucy Werner is the founder of The Wern, a PR, brand strategy, and graphic design consultancy based in London. This talented Mailchimp partner specializes in creating affordable DIY packages for small business owners. Lucy’s no run-of-the-mill PR pro. She’s such an expert in her field, she wrote the book on it—literally. Published in January 2020, Hype Yourself is packed to bursting with no-nonsense insider tips and strategies aimed at empowering small businesses.
An avowed champion of startups and entrepreneurs, Lucy loves that Mailchimp also celebrates the underdog.
“Even though Mailchimp is a big company, they still care about the little people,” she says. “Mailchimp executives still come to the shop floor. Case in point: When the first lockdown happened, I got to speak with Ben Chestnut [Mailchimp’s CEO] about my current business struggles. It felt so good to be heard.”