The Mailchimp Vtiger Integration lets you:
- Choose a list in Mailchimp and a marketing campaign in Vtiger to keep synchronized.
- Synchronize associated contacts and data from Mailchimp to Vtiger, Vtiger to Mailchimp, or in both directions.
Start by selecting a list in Mailchimp, then select a marketing campaign in Vtiger with which to keep data synchronized. Then, you can choose to synchronize all associated contacts and data from Vtiger to Mailchimp, Mailchimp to Vtiger, or in both directions.
This means that if you capture new contacts to your list in Mailchimp, you can expose them to your Vtiger users and integrate them into your sales and support processes by synchronizing them over to Vtiger.
Alternately, if you keep all of your contacts in Vtiger and want to send a beautiful email campaign to a segment of them, you can create a Vtiger marketing campaign containing just a subset of your contacts, then synchronize that list over to a list in Mailchimp. From there, you can build and launch a targeted campaign, and measure performance.