50% Off 1M+ Emails for 12 months**. Contact Sales today.
Flexible plans built for 99% email delivery
What is Transactional Email?
Have questions? Contact Sales
Flexible plans built for 99% email delivery
What is Transactional Email?
Have questions? Contact Sales
Each block is a credit for 25,000 emails
| Total Blocks | Emails per Month | Price Per Block |
|---|---|---|
| 1 to 20 blocks | 1 to 500k emails | $20/block |
| 21 to 40 blocks | 500k to 1M emails | $18/block |
| 41 to 80 blocks | 1M to 2M emails | $16/block |
| 81 to 120 blocks | 2M to 3M emails | $14/block |
| 121 to 160 blocks | 3M to 4M emails | $12/block |
| 161+ blocks | 4M+ emails | $10/block |
*New transactional email users can get up to 500 free email sends to their verified domain. Restrictions apply.
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FAQs
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A transactional email is an email that is sent to an individual recipient following a commercial transaction or specific action performed by that person, such as a purchase in your connected store or a password reset request. Some other examples include one-time passcodes, order/shipping updates, payment confirmations, appointment reminders, and outage alerts. Learn more about how Transactional email works here.
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Transactional SMS messages offer a direct and immediate way to communicate critical information to users. Unlike marketing SMS messages, transactional SMS messages are expected and often crucial for a user's interaction with a service or product.
Some examples include 2 factor-authentication codes, service outage notification, appointment update etc. Learn more about how Transactional SMS works.
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Yes, you need a Mailchimp account.
Transactional Email is available as an add-on to Mailchimp’s Standard and Premium plans, or the legacy Monthly Plan. However, new transactional email users can try our free demo with certain limits.
Transactional SMS is available as an add-on to one of Mailchimp’s paid plans. You also need a Transactional enabled account (at least a free demo), SMS credits, and a phone number approved for sending SMS.
You can use Mailchimp Transactional for transactional sending without running marketing campaigns. A Mailchimp account/plan is required for access, billing, and platform features—especially when teams want marketers to manage template content while developers keep the API integration stable.
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Yes. New users get up to 500 free emails sends to their verified domain (restrictions apply). Learn more about how to try it for free.
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Mailchimp Transactional SMS shares the same credits as the SMS marketing. Ex: If you purchase 10,000 SMS marketing credits - same credits can be used to send Transactional SMS or marketing SMS, depending on your business goals. These credits do not roll over between billing cycles. Transactional SMS is available in all the countries as SMS Marketing.
Learn more about SMS Marketing credits.
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Yes. Our pricing scales for high-volume needs with lower per-block rates at higher volumes - Contact us to learn more about our high-volume pricing.
Currently, we’re also offering 50% off for over 1M Emails for 12 months. Contact sales to learn more.
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Set your account to automatically purchase email blocks when you reach your predefined limit, or opt for an alert that you're running low. Transactional sends are calculated in real time, so the system will stop sending emails when you’re out of blocks.
Unused emails in a block don’t roll over month to month.
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If you’re a Mailchimp customer, contact our support team, and they can take care of you.
If you’re a new customer and want to learn more about Transactional pricing, contact us here.
You’ll be in good company
*Disclaimers
- 50% Off 1M+ Emails 12 months Offer Terms: 50% off the monthly base price of Transactional Email at 1,000,000 or more emails (40 or more blocks) for the first 12 (twelve) months of service, starting from the date of enrollment, followed by the then-current monthly list price based on your monthly Transactional Email subscription. A block contains 25,000 transactional emails. To be eligible, you must be a new Mailchimp Transactional Email customer and enroll or be currently enrolled in a Standard or Premium marketing plan or Legacy Monthly plan (each a “Paid Marketing Plan”) with an account created within the last 90 days in select countries, and sign up for the Mailchimp Transactional Email monthly plan and purchase a minimum of 1,000,000 emails (40 or more blocks). Essentials plan is not eligible for Transactional Email. Mailchimp accounts with compliance holds or violations are ineligible. To redeem the offer, contact Sales at https://mailchimp.com/sales/. By clicking “Subscribe” or other similar wording at checkout, you agree to these offer terms. Discount applies only to the monthly Transactional Email subscription and the purchase of any top-off blocks for additional email sends. Valid payment information must be provided at the time of enrollment. Offer available for a limited time and is subject to certain restrictions. One offer per Mailchimp account. Offers are not eligible to be applied concurrently or consecutively. Any changes to your account, such as pausing, canceling, or downgrading, will immediately affect your access to Transactional Email and may terminate your promotional discount. See full offer terms for details. Terms, conditions, pricing, special features, and service and support options subject to change without notice.