Behavioral Track & Trigger Suite

Advanced behavioral tracking capabilities to capture both known and unknown behavior data from site visitors.
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Windsor Circle, Inc.

This valuable data can then be used to power additional automated campaigns.

What We Track

Windsor Circle incorporates Segment.io, one of the fastest and most secure JavaScript solution providers, to capture the browsing behavior of your customers on your site. Types of customer activities we can track include: Product detail pages viewed Product categories viewed Site search details for product or category Number of times a product was viewed (aggregated) Product(s) added to the shopping cart Click here to see the complete list. These activities are then assigned to a customer’s profile. Once the customer submits their email address, you’re able to use this behavioral data to ensure that the emails you send them are relevant to their interests.

Browse Abandonment: Turn Site Views into Revenue

Windsor Circle’s Browse Abandonment Triggers allow retailers to convert more site visits into purchases from customers they could have normally missed. Browse Abandonment campaigns allow retailers to target visitors who browse their website, but do not put products into the cart or make a purchase. Sellers are able to automatically target and re-engage visitors with relevant, personalized, and timely messaging to bring them back to complete the purchase.

Smarter Product Recommendations

Using our advanced data science capabilities, you can dynamically serve subscribers and customers emails with the actual products or product categories they viewed on your site. You also have the option to dynamically include product recommendations based on their prior shopping behavior. Interested in learning more? Check out a demo of our Behavioral Track & Trigger Suite

Email us at: sales@windsorcircle.com | Call 877.848.4113