Drive traffic to your site by promoting a product or service to people who already love your brand.
Organic Social Posting
Get your brand in front of more people
Create, publish, and track the performance of your Facebook and Instagram posts all in one place, so you can build a loyal community while staying on top of everything else you’ve got going on.
Create your posts, share them in minutes
Choose a channel, add your content, and post—it’s really that simple. Insert images you’ve got saved in our content studio or upload new ones. Then, you can tailor your posts based on where you’re sharing them, or keep your content the same across channels.
Turn social followers into contacts who stick around
Before people buy from your store or sign up for your marketing, they need to get to know you. Use your posts to showcase what you have to offer and create a clear path back to where people can convert.
See how all your posts are performing in one place
Keep track of the different ways people are interacting with your posts in a single report. You’ll get a clear breakdown of which channel is getting the biggest reach and the most impressions, so you can make strategic decisions for your future posts.
Make your organic and paid social strategies work together
Mailchimp makes it easy to create organic and paid social content that helps you build a loyal community of fans. Use your organic posts to share relevant content with your followers and figure out where most of your audience is hanging out. Then, boost the budget for your Facebook and Instagram ads based on which channel is most likely to convert.
Find your people, build the relationship
Don’t just share content that’s focused on selling something—focus on your customers, too. Post status updates your fans need, or share a photo of a new customer wearing your product to make them feel special.
Show people who visit your social page that you’re a well‑respected company by highlighting a glowing review, or sharing an update that will benefit your customers.
Get more eyes on your social page by sharing your point of view on a trending topic. Including a popular hashtag in your posts can even get them 12.6% more engagement than ones that don’t.
Find a topic related to your business that you can educate your audience about, and use your social posts to show people that you’re an expert.
Start posting to your social networks
Go where people are already hanging out to tell them about your brand.
Help your business make new friends
Find new people, connect with your customers, and sell more stuff.
Show off your brand and find new fans
Get new eyes on your business and sell more stuff.
Create beautiful, branded emails
Create, design, and send great email campaigns.