Understand at-a-glance how your campaign is performing across marketing touchpoints.
Campaign Manager
Save time, drive growth, sell more
Mailchimp’s Campaign Manager lets you build campaigns across multiple channels, and manage them all from one unified platform.

Plan multiple projects on one flexible timeline

Define your goals and track their impact
Select a campaign objective that fits your marketing goals, then track your success.
Set an objective
Visualize all aspects of your campaigns on one calendar
Monitor all of your campaign touchpoints, tasks, and reporting from a single source of truth.
Create a touchpoint
Integrate with webhooks and run campaigns from A to Z
Manage internal notifications, support tickets, to-do lists, and more by integrating your third-party apps to Campaign Manager via webhooks.
Integrate third-party appsManage multichannel campaigns all from one place
Take command of your tools from Mailchimp with webhooks
Webhooks allow you to schedule or automate actions using your favorite tools—so you can coordinate customer interactions, campaign launches, internal team updates and more, all from Mailchimp.
-
Build a custom audience
Add people to your customer audience.
-
Create discount codes
Generate discount codes for retail platforms.
-
Send push notifications
Send a mobile push notification.
-
Manage events
Send an invite or cancel an event.
-
Create orders
Create an order from a third-party sales channel.
-
Start a conversation
Send a message every time a lead contact comes in.
-
Manage mailing
Automate direct mail through your CRM system.
-
Update invoice status
Automatically update accounting software when invoices are paid.
-
Share files, folders, and drives
Share your internal files, folders, and drives.
-
Send an internal chat message
Send messages or updates to your internal chat system.
-
Cancel a subscription
Cancel a paid subscription or unsubscribe a contact from a subscription.
-
Send an SMS message by connecting a third-party app
Send an outgoing message to your customers.
Want to learn more about implementing webhooks?
Start your free trial today
Premium
Our most advanced tools, unlimited contacts, and priority support; built for teams.
- Phone & Priority Support
- Custom-Coded and Pre-built Email Templates
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Dedicated Onboarding
- Predictive Segmentation
- Campaign Manager
Standard
Sell even more with personalization, optimization tools, and enhanced automations.
- 24/7 Email & Chat Support
- Custom-Coded and Pre-built Email Templates
- A/B Testing
- Enhanced Automated Customer Journeys
- Assisted Onboarding
- Predictive Segmentation
- Campaign Manager
Essentials
Send the right content at the right time with testing and scheduling features.
- 24/7 Email & Chat Support
- Pre-built Email Templates
- A/B Testing
- Basic Automated Customer Journeys
- Assisted Onboarding
-
Predictive Segmentation
-
Campaign Manager
Free
Easily create email campaigns and learn more about your customers.
- Email support for first 30 days
- Pre-built Email Templates
-
A/B Testing
-
Basic Automated Customer Journeys
-
Onboarding
-
Predictive Segmentation
-
Campaign Manager
Free
Easily create email campaigns and learn more about your customers.
- Email support for first 30 days
- Pre-built Email Templates
-
A/B Testing
-
Basic Automated Customer Journeys
-
Onboarding
-
Predictive Segmentation
-
Campaign Manager
Essentials
Send the right content at the right time with testing and scheduling features.
- 24/7 Email & Chat Support
- Pre-built Email Templates
- A/B Testing
- Basic Automated Customer Journeys
- Assisted Onboarding
-
Predictive Segmentation
-
Campaign Manager
Standard
Sell even more with personalization, optimization tools, and enhanced automations.
- 24/7 Email & Chat Support
- Custom-Coded and Pre-built Email Templates
- A/B Testing
- Enhanced Automated Customer Journeys
- Assisted Onboarding
- Predictive Segmentation
- Campaign Manager
Premium
Our most advanced tools, unlimited contacts, and priority support; built for teams.
- Phone & Priority Support
- Custom-Coded and Pre-built Email Templates
- Multivariate and A/B Testing
- Enhanced Automated Customer Journeys
- Dedicated Onboarding
- Predictive Segmentation
- Campaign Manager
*Overages apply if contact or email send limit is exceeded. Free plan sending will be paused if contact or email send limit is exceeded.
Learn moreDrive more growth with personalized campaign insights
-
-
Tailor your reporting view to prioritize the metrics that are most impactful to your business outcomes.

Our customers generated over 16 million orders in the first half of 2022*
Ready to save time and drive sales?
Disclaimers
- Users with connected stores.