About Your Website in Mailchimp

When you start your business, you want potential customers to know who you are, what you have to offer, and how to make a purchase. Mailchimp’s website features help you introduce yourself to the world while staying in touch with your audience.

In this article, you'll learn about websites in Mailchimp.

Things to know

• Custom HTML, iframes, and merge tags aren’t compatible with your Mailchimp website at this time.
• To publish a website on a custom domain, you need a paid Websites & Commerce plan. To find out what features are included in each plan, check out our pricing page.

How it works

Mailchimp’s website builder is free and available to all users, so you can start to build your business or brand from day one.

Create as many web pages as you need and use our mailchimpsites.com domain to publish your site at no extra cost. If you’re on a paid Websites & Commerce plan and want to use a different domain, purchase one in Mailchimp or connect one from another service.

In this section, we'll cover the available tools to build and manage your website.

About the website dashboard

Our website dashboard gives you access to the website builder and your settings. You can also view reports on your website's performance, including number of subscribers, visits, and clicks. If you have an online store or offer professional services, those important details can also be viewed. You can delete your website from the dashboard at any time.

About the website builder

The website builder lets you quickly style, edit, add, and duplicate pages on your website as needed. Use the placeholder text and images we provide in your page layouts to help guide your design. Add or remove sections to achieve the right look for each web page.

If you want to choose your website's colors and fonts, visit the Styles menu. Select from the palettes we've designed, or create a custom set of colors on your own. Choose between curated font pairings that support the look and feel of your business.

You can create new web pages and duplicate existing web pages from the Pages menu. The web pages you create will be linked in your website's navigation bar by default, and you can choose to hide them anytime. You can also add links to other websites, like Facebook or Instagram, to your navigation bar.

If you want to rearrange the web pages and links in your website's navigation bar, drag them into the order you like. After you create a web page, you can edit its URL, SEO, and social sharing settings.

How to use your website

Here are some ideas on how you can use your website to promote your business or project and grow your audience.

• Tell your story
  Give your audience a glimpse into your business’s origins. Let your visitors know how you’ve gotten to where you are today.

• Build your brand
  Create an online space that represents your brand’s style. Customizing your website favicon is a simple yet impactful way to start building rapport with visitors.

• Share important details about your business
  Give visitors information on how to contact you and show them what your customers are saying about your product or service.

• Collect subscribers
  Add a signup form to your layout so site visitors can easily subscribe to your email marketing.

• Promote your published website
  After you publish, use emails, social posts, ads, and other channels to drive site traffic.

• Sell products
  After you’ve created your website, you can add an online store to sell your products.

• Schedule appointments
  If you offer professional services, you can use Mailchimp’s Appointment Scheduling tool to grow your business.

Get started

Ready to create a website in Mailchimp? Here are some resources to help you get started.

• Create Your Website in Mailchimp
  Our detailed tutorial walks you through each step of the process from designing a homepage to publishing your website.

• Design Your Website in Mailchimp
  Mailchimp’s website builder helps you create and design web pages to suit your style. You can choose a design theme, create a custom color palette, and upload images to match your brand.

• Manage Your Website in Mailchimp
  After you create your website, you may want to add or remove content. You can add, duplicate, hide, or delete web pages, as well as manage web links. You can also hide or unpublish your content at any time.