4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement
How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.
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How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.
Mailchimp's pay as you go plan lets you buy email credits so you can send whenever you want—without a monthly subscription.
Understand lead generation dynamics. Master the process to generate and nurture leads successfully.
A word or phrase in the content of your web pages that matches the words and phrases users are entering into search engines as closely as possible.
A free service that lets you provide more detail about your business when it appears in search. Beyond a URL and description, you can add photos, videos, telephone numbers, business hours, a delivery area, and links to reservation services.
This guide will help you learn more about e-commerce websites and provide basic tips for building one.
At its core, e-commerce is simply the buying and selling of goods and services using the internet. However, the term is often used to describe all of a seller’s efforts throughout the buying process.
Drip marketing is simply sending a limited number of emails to your audience automatically, on a set timing, based on actions they take or changes in their status.
A type of online advertisement that combines text, images, and a URL that links to a website where a customer can learn more about or buy products. These ads can be static with an image or animated with multiple images, video, or changing text.
A type of direct marketing that’s delivered physically to a prospect’s mailbox through the United States Postal Service or other delivery service. Flyers and catalogs are common examples. Email marketing is the digital equivalent.
The percentage of visits to your website where only 1 page was viewed. When we say users "bounce," we mean they viewed a page of your site or a landing page but didn’t engage further. They didn’t click on links or view more pages.
Welcome to our list of commonly used marketing terms. The goal of this glossary is to define any confusing marketing jargon you encounter.