E-Commerce
Connect an external store to your Mailchimp account to enable e-commerce features.
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E-commerce Stores | Mailchimp Marketing API Reference
Connect your E-commerce Store to Mailchimp to take advantage of powerful reporting and personalization features and to learn more about your customers.
E-commerce Stores > Products | Mailchimp Marketing API Reference
E-commerce items for sale in your store need to be created as Products so you can add the items to a Cart or an Order. Each Product requires at least one Product Variant.
E-commerce Stores > Orders | Mailchimp Marketing API Reference
Orders represent successful e-commerce transactions, and this data can be used to provide more detailed campaign reports, track sales, and personalize emails to your targeted consumers, and view other e-commerce data in your Mailchimp account.
E-commerce Stores > Customers | Mailchimp Marketing API Reference
Add Customers to your Store to track their orders and to view E-Commerce Data for your Mailchimp lists and campaigns. Each Customer is connected to a Mailchimp list member, so adding a Customer can also add or update a list member.
E-commerce Stores > Carts | Mailchimp Marketing API Reference
Use Carts to represent unfinished e-commerce transactions. This can be used to create an Abandoned Cart workflow, or to save a consumer’s shopping cart pending a successful Order.
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