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The Benefits of SMS for Emergency Alerts

Learn why SMS is one of the most effective tools for emergency alerts: reliable, immediate, and accessible even without internet access.

What Is a Customer Survey?

Customer surveys can provide vital information about your target audience. Learn more about customer satisfaction surveys here.

Exploring Cost Structures and Their Role in Maximizing Profits

Learn about various cost structures and their impact on profit margins, providing insights for better financial decision-making.

How Cost Leadership Strategy Sets You Apart

Stand out in the market with our cost leadership strategy insights. Drive efficiency and savings.

ChatGPT Prompts for Email Marketing: The Basics

Can’t craft the perfect ChatGPT prompt for your email campaigns? Check out 10 examples to inspire you.

How Cash Flow Forecasting Fuels Business Success

Discover the importance and best practices of cash flow forecasting, including how to manage cash inflows and outflows to promote business success.

Pivoting Your Business: Tips and Strategies for Success

Wondering if it’s time for a new business model? Use this guide to learn how to effectively change company operations with a business pivot.

Why Brand Recall Matters—And How to Get It Right

Learn why brand recall is more important than you think—and how to harness it for your own business growth.

How AI SMS Marketing Enhances Customer Outreach

AI SMS marketing streamlines outreach, personalizes texts, and boosts ROI. Unlock the power of AI-driven messaging to enhance customer connections.

Ravinia Strikes a Chord for its Nonprofit Mission with Mailchimp

How the festival uses segments and groups to increase awareness of their nonprofit mission and increase donor conversions.

The power of referrals for your business (and how to ask for them)

Ask for referrals and maximize your earning power with these tips and templates for agencies and freelancers.

How Essence of Email Increased One Company’s Email Marketing Revenue by 1076%

When an online store wanted to get more out of their email marketing, Essence of Email saw an opportunity to implement behavioral flows, list acquisition efforts, and conversion rate best practices. Here’s how they did it.