The Brand Persona: How To Make Your Business Click with Customers
A brand persona can help you differentiate your company from your competitors and build stronger connections with your customers. Learn how to build one.
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BIMI: What It Is and Why it’s Important to Email Marketing
Learn what BIMI is (brand indicators for message identification) and how it helps with email marketing deliverability.
How Madden Media Helped a Destination Drive Traveler Engagement
Madden Media helped Destination Door County boost email open rates by 20% with seasonal outreach.
Agencies and freelancers share their proudest moments of 2021
Mailchimp & Co’s Benchmark Report for freelancers and agencies contains our community’s proudest moments.