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Cookie Consent Banners: Everything You Need to Know

Learn how to create a frictionless cookie consent banner that keeps your website compliant with global privacy laws.

A Contingency Planning Guide: How to Future-proof Your Business

Learn about business contingency plans and why it makes sense to create one now.

Contextual Marketing: The Art of Perfect Timing

Contextual marketing is all about showing up when people need you. Learn to time your messages so they feel helpful and not annoying to your customers.

Content Seeding: Get Your Brand Noticed Everywhere

Content seeding bridges the gap between creation and conversation. Discover how to move your best work beyond your own platforms and into wider circulation.

What is a Confirmation Email? Examples & Best Practices

Gain a better understanding of what a registration confirmation email is and why they are such an important part of email marketing.

Color Psychology for Marketers: A Strategic Guide to Brand Success

Color psychology drives buying decisions and helps many good brands become unforgettable. Find out how to use color to connect with customers and boost sales.

Who picked this color? Why color theory matters for web design

If you’ve picked colors for a design, you know it can be hard to choose right. Color theory affects web design, but these color picker tools will help you.

Forget Solo Missions: Co-Marketing for the Win

Win twice the customers for half the work with co-marketing. Discover how to spot perfect brand matches, design winning campaigns, and grow your business.

Getting Started with Client Intake Forms [Free Template]

Use this guide to learn why you need a client intake form for your business, where to find the best client intake form template, and how to make your own.

Click Fraud 101: Effective Strategies to Protect Your Ad Campaigns

Learn what click fraud is, how it impacts your business, and methods to prevent it. Safeguard your ad campaigns and protect your marketing budget with proven strategies.

Churn Prevention Strategies to Maximize Client Retention

Say goodbye to attrition with effective churn prevention strategies. Improve customer retention and build stronger relationships with our expert tips.

Checklist: Plan for Black Friday and Cyber Monday Promotions

Use this checklist to start planning for Black Friday and Cyber Monday so you’ll be prepared when customers start making purchases.