Creating Urgency in Sales: The FOMO Factor
Want to get your deals moving faster? Learn all about creating urgency in sales and help your customers make confident decisions today instead of next quarter.
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Conflict of Interest in Business: Understanding the Risks and How to Mitigate Them
Learn what conflict of interest in business is, how it can affect your company, and how to avoid workplace conflicts.
Breaking Bias in Machine Learning for Better Business
Learn what bias in machine learning is and how you can combat it. Bias can skew results, so when using AI, you need to beware of it.
Understanding Your Company's Attrition Rate: The Cost of Employee Turnover
Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.
From Automation to Sentience: Understanding the Future of AI for Businesses
AI has transformed the world we live in, but can it go a step further and become sentient? This guide will cover the future of AI and whether AI sentience is something we’ll see.
Black Techcellence in Action
4 of our employees share their stories and experiences
Mailchimp’s Partnership Principles
Head of Product Partnerships Joni Deus shares how we approach partnerships and how we define strong partnerships.
Making Data-Driven Decisions with Verbal+Visual
New York-based digital agency Verbal+Visual is an independent, minority and woman-owned hub that prides itself on “building businesses, not websites."
Close Deals with Bottom-of-Funnel Strategies
Discover bottom-of-funnel strategies to close deals and increase conversions. From personalized outreach to social proof, learn how to seal the deal.
Find Better Leads and Close More Deals With Technographic Data
Technographic data is changing how Sales and Marketing teams work. Learn how knowing a prospect’s tech stack leads to warmer conversations and faster deals.
The Power of Mirroring: Build Rapport and Close More Sales
Learn how mirroring can help you build rapport and close more sales. Discover the power of body language, tone of voice, and other mirroring techniques.
Intuit Mailchimp and WARC Examine the AI Skills Gap Among Mid-Market Marketers—and Pinpoint How to Close It
New report finds nearly all mid-market marketers believe AI will improve marketing effectiveness, but only one-third have adopted it widely—and 39% cite lack of expertise as a barrier