Search Mailchimp

Paid Traffic: How It Can Boost Your Digital Marketing

Paid traffic is one of the quickest ways to improve your company’s visibility. Learn about how to gain paid traffic and whether it’s right for your business.

How to Design a Beautiful One Page Website — With Examples

One page websites are gorgeous and effective, if created with the user in mind. Learn how to design a one page website the right way.

Understanding Omnichannel vs. Multichannel Marketing

Omnichannel and multichannel marketing are distinct strategies. Learn the differences and which approach is right for your business.

What You Need to Know About Minimum Viable Product (MVP)

A minimum viable product (MVP) can be a useful step in product development. Why do businesses develop MVPs? Learn whether an MVP is right for your company.

Why Micro-Influencer Marketing Works for Niche Audiences

Struggling to reach the right audience? See how micro-influencers drive real engagement and trust in niche markets.

How to Add Meta Tags to Your Website HTML

Metadata is the unsung hero of website SEO. Review this guide to make sure you’re adding meta tags in HTML the right way.

Key Marketing Metrics Every Business Should Measure

Maximize your marketing success by measuring the right metrics. See which key performance indicators drive the best results.

Target Smarter: A Guide to Geofencing Marketing

Create targeted campaigns to boost local sales, drive foot traffic, and engage customers at the right time.

What Sustainability Means for Spark & Bell Founder Emer Gillespie

Emer's holistic approach to handmade, custom lighting means prioritizing what’s best for the environment, her customers, and her community.

Materialized Views: Definition, Benefits & Uses

Learn what a materialized view is and how you can leverage it to help your team handle large amounts of data. Find out how to create materialized views.

How to Use Value-Based Segmentation to Drive Business Growth

Learn about value-based segmentation, including what it is and how to use it to your advantage. Get tips to create your segmentation strategy.

YouTube SEO: The Missing Piece of Your Content Strategy

YouTube SEO is your path toward steady channel growth. Learn the key steps to rank higher and get more views.