What is Business Intelligence and How To Use It
A business intelligence system mines raw data and transforms it into valuable insights. Here’s what you need to know about using BI tools.
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Understanding BANT: A Framework for Qualifying Leads and Closing Deals
How the BANT sales process will help you streamline lead qualification in 4 simple steps.
What Is an Attribution Model?
A marketing attribution model determines how credit is assigned to marketing channels for conversions and can help you allocate resources more effectively.
The Role of API Calls in Business Operations
Explore the advantages of API calls and how they can be used to improve workflows, increase data accuracy, and streamline business operations.
Affiliate Marketing for E-commerce Businesses
Learn what affiliate marketing is, how it works, and if it's right for you.
Exploring Likert Scales for Actionable Customer Insights
Discover how Likert scales can unlock actionable customer insights and guide strategic decisions.
What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
From Free to Profitable: Tips for Implementing a Freemium Model
Read this guide to learn how to use freemium business models to attract and convert more customers.
What is a Composite Photo and How to Create One
Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.
What is a CMS? A Guide to Content Management Systems
Discover what a CMS is and how it can simplify content management. This guide covers the features, benefits, and popular examples of content management systems to help you make an informed decision.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
PS: Meaning and How to Use It
What does P.S. mean and how should you use it in letters and emails? Find out now.