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Essential TCPA Compliance Checklist for Businesses

Ensure your business is TCPA compliant with our essential checklist. Protect your business from costly violations and ensure customer privacy.

Sync Litmus with Your Mailchimp Account

ESP Syncing allows you to sync the emails and templates you've created in Litmus Builder directly to your Mailchimp account.

Swipe Files: Your Secret Weapon for Content Creation

Elevate your content game with swipe files. Learn how businesses leverage this secret weapon for creativity and efficiency.

What Is a Subdomain? Definition & Examples

A subdomain can be an effective organizational tool for your company’s website. Learn more about what a subdomain is and when to use one here.

Strategic Timing Tips for Resend Campaigns

We analyzed 1,300 campaigns and their corresponding resend campaigns to see if we could find what factors make resend campaigns successful.

Strategic Planning: Pave Your Path to Success

Master the strategic planning process with our comprehensive guide. Learn what a strategic plan is and how to create one to reach your business goals.

Stay Interviews: Fostering Employee Loyalty

Discover how stay interviews can enhance employee retention and loyalty. Learn how to conduct an effective stay interview.

Why Small Businesses Should Start Marketing on Day One

We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.

What Is SPIN Selling?

Spin Selling is a technique in which you ask strategic questions to determine a potential customer’s needs. Learn why it’s effective and how to do it.

The Impact of Sonic Branding on Brand Recognition

Explore the power of sonic branding in boosting brand recognition. Uncover the impact and benefits of sound in shaping a memorable brand identity.

Societal Marketing: Strategies to Incorporate into Your Branding

Elevate your brand with the art of societal marketing. Infuse your identity with social responsibility for a profound impact. Initiate positive change and redefine your brand's legacy.

Social Testing: Unleash the Power of Social Media for Business Experimentation

Social testing can provide insight into the performance and health of your social media campaigns. Learn how to use social testing to your advantage here.