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ENTERTAINMENT & LEISURE

Keep guests coming back again and again

Let Mailchimp do the hard work for you by helping you craft personalized campaigns that almost run themselves with genAI and marketing automation flows.

  • #1

    AI-powered email marketing and automation platform*

  • 9x

    more revenue for businesses using marketing automations flows*

  • 500 million

    emails sent each day (average)

  • >99% email

    deliverability rate (average)

“Mailchimp sends out all our transactional emails: booking a class, purchasing something, joining a waitlist—the emails that keep our business going.”

—Tammeca Rochester, Owner & Founder, Harlem Cycles

Build customer relationships that last

  • A flowchart showing customer journey steps: cart abandonment, email follow-up, and purchase decision with Yes/No options

    Convert more customers

    Craft emails, use behavioral data to more precisely target audiences, and optimize your strategy.

  • Two cyclists in athletic gear pause on a dirt trail to check their phones, with bikes and a scenic hillside backdrop

    See more and scale faster

    With all of your data in one place, Mailchimp gives you what you need to make the right call at the right time.

  • Mobile phone screen showing a text message about Assembly lighting products with circular profile photos of three people connected in a chat interface

    Use SMS to expand your reach

    Start sending timely, highly-relevant messages to customers where they’re most likely to engage.

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On-demand Webinar

Unlock More Sales with Mailchimp + Shopify

Discover how Mailchimp’s Shopify integration helps you connect, convert, and retain customers. Learn proven tactics to grow repeat purchases and boost long-term revenue.

Watch now

CASE STUDY

Ravinia Strikes a Chord for its Nonprofit Mission with Mailchimp

Learn how the festival uses segments and groups to increase awareness of their nonprofit mission and increase donor conversions.

Read now

Businesses like yours trust Mailchimp

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Leveraging AI for mid-market growth

AI isn't a silver bullet. It's a powerful tool that can transform your team, but most don't know where to start. This report cuts through the noise so you can assess how your marketing team compares to the competition, evaluate your AI readiness, and so much more.

The Marketing Equalizer: Leveraging AI for Mid‑Market Growth

Download our research report with WARC to benchmark your marketing team against your peers, assess your AI readiness, and close your capability gaps.

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There’s even more to learn

FAQs

  • Mailchimp's core strengths in AI-driven personalization, robust automation, strong analytics, and user-friendly interface make it a highly effective choice for hotels seeking to optimize their email marketing efforts to enhance guest experiences, drive bookings, and build lasting loyalty.

  • Email marketing through Mailchimp gives hotels the power to:

    • Personalize Guest Experience at Scale: Hotels can use the Mailchimp platform to quickly draft personalized emails (such as pre-arrival greetings with local recommendations), mid-stay check-ins, or post-stay thank-you notes tailored to the guest's experience—all through AI powered automated campaigns
    • Drive Bookings and Revenue: Hotels can set up AI powered automated email sequences for key areas such as: abandoned booking reminders, pre-arrival series, post-stay re-engagement, specifical offer promotions, and more
    • Build Guest Loyalty & Relationships: By analyzing guest engagement with emails (open rates, click-through rates on booking links or amenity offers), hotels can refine their communication strategy to build stronger loyalty. Hotels can also dive deeper into customer insights to better understand guest demographics, preferences, and engagement levels to ultimately help tailor their loyalty programs and exclusive offers more effectively.

  • Mailchimp's marketing automation empowers hotels to deliver personalized guest experiences, drive bookings and revenue, build lasting guest loyalty, and operate more efficiently, making it a valuable tool for success in the hospitality industry.

  • By integrating SMS with its email capabilities and leveraging its automation features, hotels can enhance guest communication, drive engagement with timely and relevant messages, and streamline their marketing operations.

Millions of users trust us with their marketing. You can too.

Disclaimers

  1. #1 AI-powered email marketing platform: Based on May 2025 publicly available data on number of customers of competitors that also advertise using AI to enhance their email marketing and automation products and services.
  2. 9x more revenue: Based on total revenue generated from bulk emails by users’ of Marketing Automation Flows from January 2023 - January 2025. Customer Journey Builder (CJB) was rebranded to Marketing Automation Flows (MAF) effective as of June 2025. Any references to “Automation Flows” refers to the same features previously available under CJB. Features and functionality vary by plan type. For details, view Mailchimp’s various plans and pricing.
  3. >99% Email Delivery Rate: Data reflects email delivery rate from January 1, 2024, to December 31, 2024 and is the aggregate of all Mailchimp users across all plans.
  4. Create effective marketing campaigns in minutes: Functionality (beta) available to certain users with Premium, Standard and Legacy plans in select countries in English only.