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Highlights from Marketing Success Season

At this year’s virtual conference, we heard from our new CEO, walked through our latest tools, and talked with industry leaders. Now it’s time to show this holiday season who’s boss. In case you missed it—all of our webcasts are available here.

Getting Started with Mailchimp:

New User Orientation

Jump-start your marketing success with a guided tour of Mailchimp’s all-in-one Marketing Platform account settings and resources. Learn about customizing your account settings and explore key features for your next marketing campaign.

How to Import and Organize Contacts

Join us to learn how to quickly organize your customers’ info for more personalized marketing. We’ll cover how to import your contacts into Mailchimp and the basics of organizing your audience with tags, groups, and segments.

How to Send an Email Campaign with Mailchimp

With Mailchimp’s flexible email marketing templates and intuitive designer, it's easy to send emails that really click! We’ll get you up to speed on the basics of templates and walk you through the creation of an email campaign using Mailchimp’s drag-and-drop editor. We’ll show you just how easy it is to create engaging emails easily in Mailchimp to grow your brand and sell more stuff, helping you get the most out of your email marketing.

Tags, Groups, and Segments

Dive into tags, groups, and segments—tools you can use to manage your Mailchimp contacts as well as send more personalized, targeted marketing messages to smaller sections of your audience.

How to Get Your Email to the Inbox

Before you ever hit Send on your campaign, there’s a lot that happens behind the scenes to ensure your content gets to your customers’ inbox. We’ll provide tips on how to improve email delivery rates and generate more engagement from your audience.

Design Experiences with Customer Journeys

Customer Journeys allow you to build dynamic, automated marketing paths for your contacts. In this webinar, we’ll show you how to build these journeys step by step. We’ll demonstrate with a real customer example and show you how they use the Customer Journey builder to interact with their audience.

At Mailchimp, our values and ethics guide not only how we work, but also how we treat one another. When hosting an event, we want the environment and experience to be consistent with those values and ethics. All Mailchimp-hosted events are governed by an Event Code of Conduct which presents a set of expectations for you to help foster a welcoming, inclusive, and supportive environment reflective of Mailchimp’s values and ethics. Read our full Event Code of Conduct here.

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