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Chimp Essentials

#1 Mailchimp training course • Lifetime access • 45+ video lessons • 7k+ students worldwide

Location
London, United Kingdom
Website
chimpessentials.com
Languages
English
Certifications

Go from “Mailchump to Mailchamp”

Chimp Essentials from MailNinja is the most complete Mailchimp training course out there, taught entirely online through 45+ self-paced video lessons.

Here is the complete lesson list:

Overview

  • Welcome to Chimp Essentials

  • Terminology primer

  • Account types

  • Legal compliance

  • GDPR

  • Authenticating a custom domain

  • Account housekeeping

  • Opt-in settings

Audience

  • Audiences

  • Keep, archive, or delete?

  • Customizing the sign-up process

  • Importing contacts and combining audiences

  • Tags, groups, segments, and merge tags explained

  • Creating and using tags

  • Creating and using groups

  • Creating and using segments

  • Creating and using merge tags

  • Mailchimp surveys

Website and brand

  • HTML forms for any website

  • Creating and using landing pages

  • Creating and using pop-ups

  • Navigating the content studio

  • Building mobile-friendly templates

Campaigns

  • Creating and sending campaigns

  • Campaign archives

  • Simple surveys and polls

  • Conditional merge tag blocks

  • Understanding automations

  • Single-Step automations

  • Multi-step automations

  • Sending postcards

  • Social media posts

  • Creating digital ads

Insights and strategies

  • Understanding reports

  • A/B testing primer

  • A/B tests example

  • Proper onboarding techniques

  • Inactive contact re-engagement

  • Proper unsubscription process

  • Fixing abuse complaint warnings

  • Removing without unsubscribing

Examples and integrations

  • WordPress plugin integration

  • WOO integration

  • Squarespace integration

  • Podcast RSS automation

  • Using Zapier with Mailchimp

  • Pushing Typeform data back to Mailchimp

  • Running multiple content upgrades or freebies

  • How I use Mailchimp to run Chimp Essentials

Join 7,000+ students, and get instant and forever access to all of the lessons for only $269.

Chimp Essentials services overview
Chimp Essentials account types graphic