Brandon

We’re Brandon. A fully integrated agency built on brains, guts, and zero tolerance for boring. We think like analysts, act like artists, and show up like partners who aren’t afraid to challenge the brief—or you—if it means getting to the real answer. For our clients, that means smarter insights, braver ideas, and work that earns attention and outcomes. We don’t do pretty nonsense. We don’t do “just okay.” We do the kind of work that moves the brand and the bottom line. Because creativity isn’t fluff. It’s firepower. And we don’t waste ammunition.

Email Marketing Core Values

Customer focus is paramount, ensuring that emails are relevant, and engaging, and provide value to the recipient. Data-driven decision-making is essential, with teams constantly testing and analyzing results to optimize campaigns. Collaboration is also key, as email marketing often intersects with other departments like design and sales. Finally, a growth mindset is important, with the team embracing new technologies and best practices to stay ahead of the curve:

• Proactivity & Initiative: We maximize output through efficient processes and automation, allowing focus on strategy, creative development, and campaign optimization for faster, higher-quality results.
• Relationship Building: We build trust and loyalty with subscribers through personalized, valuable content, fostering long-term engagement and business growth. We also maintain strong internal communication with teams like Project Management.
• Strategic Thinking: We use data insights, performance analysis, and market trends to inform email marketing decisions, aligning programs with business goals to maximize customer lifetime value and ROI.
• Results-Driven: We are committed to measurable results, setting clear goals, implementing data-driven strategies, and tracking KPIs to ensure campaigns drive business objectives and demonstrate accountability.
• Resilient Mentality: We embrace dynamic environments and challenges, learning from setbacks, critically analyzing performance, and persistently refining our approach to achieve email marketing excellence.

Services:

• Monthly or project-based email campaign management
• Monthly or project-based newsletter management
• Customer Journey setup and design
• E-commerce automations (abandoned cart, browse abandon, post-purchase, etc)
• Email template design (built in Mailchimp)
• Email strategy
• List cleaning and list warming