NextAfter combines the perpetual learning of a fundraising research lab, the practical application of a digital-first agency, and the rigorous instruction of a training institute.

Fundraising Research Lab

We are obsessed with understanding what inspires people to give. That’s why we’ve constructed the first-of-its-kind digital fundraising research lab. In the lab, we study how nonprofit organizations engage with their donors, and then we test different approaches to understand what works (and what doesn’t) to grow generosity.

Digital Fundraising Agency

We take the learnings from our online fundraising research and implement them with innovative nonprofits to reach more people, acquire more donors, raise more money, and grow generosity.

Institute for Online Fundraising

Our mission is to decode what works in online fundraising and make it accessible to as many organizations as possible. We work to equip nonprofit marketers and digital fundraisers with original research, evidence-based resources, and data-driven training. This can help you better understand your donors and why they give so that you can raise more money to fund your world-changing work.