Webgrade is a creative digital agency based in The Hague, the Netherlands. With our team of specialists we build websites and online stores, run the campaigns behind them, and make sure they get found.

Email is where much of that comes together. We set up and run Mailchimp for our clients: audience structure and segmentation, automations and flows, newsletter design and templates, deliverability, and ongoing testing. We connect Mailchimp to the website and the store, so that what happens on the site feeds the email programme and the other way around.

Around that we handle SEO, Google Ads, conversion rate optimisation and analytics. Because we have our own developers, marketers and designers in house, we implement everything ourselves instead of handing it over. With our own platform Centerflow we make visible which channel your enquiries and revenue actually come from, so budget goes where it works.

We also help clients stay findable as search shifts towards AI systems like ChatGPT and Perplexity, a natural extension of the SEO work we started out with.

We work with clients ranging from small businesses to national chains, across B2B, ecommerce and hospitality.