How to Switch from Mailchimp for Shopify to ShopSync

ShopSync is a third-party integration that supports many of the features available with the Mailchimp for Shopify integration.

In this article, you’ll learn how to switch your integration, and its automations, from Mailchimp for Shopify to ShopSync.

How it Works

Switching your integration from Mailchimp for Shopify to ShopSync is a multi-step process. To avoid errors with your automations, you will need to pause your active campaigns, migrate your e-commerce automations, and disconnect Mailchimp for Shopify. Here's how it works.

  • Install ShopSync
    Use ShopSync to establish a new connection to your Shopify store.
  • Migrate your e-commerce automations
    To avoid sending duplicate messages, we recommend that you migrate your active automations to ShopSync.
  • Disconnect Mailchimp for Shopify
    After your automations migrate, it's time to disconnect the original Mailchimp for Shopify integration.

Before You Start

Here are some things to know before you begin this process.

  • You must have manager access or higher to make changes to your integration. To learn more about user levels, visit Manage User Levels in Your Account.
  • Welcome automations being sent from Mailchimp for Shopify will need to be archived and recreated with ShopSync to avoid sending duplicate messages.
  • The abandoned cart email series will not migrate at this time.

Install and Connect ShopSync

Use ShopSync to send your Shopify customer and order data to Mailchimp. To install, follow these steps.

  1. Log in to your Shopify store.
  2. Click App Store.
  3. Find the ShopSync listing and click Add app.
    ShopSync Cursor Click Add App in Shopify
  4. Click Install App.
    ShopSync Cursor Click Install App in Shopify
  5. Click Connect.
    ShopSync Cursor Click Connect in Shopify
  6. In the pop-up window, input your Mailchimp credentials and click Log In.
    ShopSync Oauth
  7. After you connect, select a list, choose your double opt-in settings, and map merge tags.
  8. Click Start Sync.
    ShopSync Cursor Click Start Sync in Shopify

That's it! ShopSync will start to sync your store information to Mailchimp. The time it takes to sync depends on account data and the number of orders in your store.

Once the sync is complete, return to Mailchimp to check that the connection is present in the Connected Sites page.

Migrate Your E-commerce Automations

To avoid sending duplicate messages, you will need to migrate your e-commerce automations to send from ShopSync.

To migrate your store, follow these steps.

Pause Your Active E-Commerce Automations

Abandoned cart automations, order notifications, and product retargeting campaigns will all need to be paused.

To pause your automations, follow these steps.

  1. Navigate to the Campaigns page.
  2. Click the drop-down menu for the automation being sent from Shopify and choose Edit.
    aut-edit
  3. Click Pause All Emails.
    aut-wizard-pauseall

Some types of automations look a little different. For these, you’ll click Pause and Edit.

Repeat steps 2 and 3 for all e-commerce automations connected to the Mailchimp for Shopify integration.

Click Link to Migrate Your Store

To migrate your store's automations to ShopSync, follow these steps.

  1. Click this link. When you click this link, a new tab will appear and we will transfer your automations to send from ShopSync.
  2. Close the tab.

Resume Automations

To resume your automations, follow these steps.

  1. Navigate to the Campaigns page.
  2. Click the drop-down menu for the automation you want to work with and choose Edit.
    aut-edit
  3. Click Resume All Emails
    aut-wizard-resumeall

Some types of automations look a little different. For these, you'll click Resume Sending.

aut-1c-resume

Disconnect Mailchimp for Shopify

After you've installed ShopSync and migrated your automations, it’s time to disconnect the Mailchimp for Shopify integration.

To disconnect the integration from Mailchimp, follow these steps.

  1. Click your profile name, and choose Connected Sites.
    Cursor clicks profile name and chooses connected sites.
    Verify that you are looking at the correct store.
    Highlight Shopify connected store - connected sites page

  2. Click Disconnect.

  3. In the pop-up modal, type DISCONNECT and click Continue to proceed with disconnecting your store.

Note

Once the integration is phased out, historical data will remain available in Mailchimp for up to 30 days. After that point, purchase data, and some customer information, will no longer be visible in Mailchimp. Your Shopify data will remain available through your Shopify account, and you can choose to import it back into your Mailchimp account.


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