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Email marketing

Design, test, and send email.

Explore topics

Email design & templates→

Start with one of our email templates, then add your own style.
Email content→

Learn how to use content blocks to customize your emails.
Email testing & sending→

Test how different factors affect your email engagement.

Email delivery & domain authentication→

Verify your email address and authenticate your domain so your emails land in inboxes.
Email legal compliance→

Stay compliant with the right audience settings, permissions, and email content.
Merge tags→

Include personalized or dynamic content in your marketing emails.

Email engagement→

View this valuable metric on the audience dashboard, in each contact's profile, and in the segment builder.

Featured articles

Domain authentication

Authenticate your domain for improved email delivery

Authenticating the domain you use to send email can help make sure your emails reach your contacts' inbox.

Edit & design

Design your email

Learn how to choose a template, mix and match content blocks, and customize your email with images, text, and branding.

Email delivery

Learn about email bounces

Understand the difference between hard and soft bounces, and how Mailchimp handles each.

Related help topics

Not sure how to get started?

Set up your account, build your audience, create your first email, and more.

Contact our Support team

Have more questions? Customers with paid plans can log in and email or chat with us.

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