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Getting Ready for the GDPR

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If your business is based in the European Union (EU) or you have customers or contacts in the EU, then you have probably heard of the General Data Protection Regulation (GDPR) by now. In this article, we’re going to cover a few things to keep in mind as GDPR approaches and provide you with the resources you need to learn more.

What is the GDPR?

The GDPR is an EU privacy law that will take effect on May 25, 2018. It will regulate the treatment and use of personal data belonging to EU citizens.

Will the GDPR apply to my business?

EU-based businesses, as well as anyone processing the personal data of EU citizens, will likely be affected by the GDPR. If you ever collect, record, store, use, or erase personal data from customers or contacts in the EU, the GDPR should be on your radar.

What Mailchimp is doing to prepare

Here at Mailchimp, we’ve been reviewing and updating our internal data processes and systems to make sure we’re ready by May. And soon, we’ll be releasing an updated version of our Data Processing Agreement to allow our customers to continue to lawfully transfer EU personal data to Mailchimp when the GDPR goes into effect.

Our preparation efforts are ongoing and will continue into next year. But we’ve already made a lot of progress. We’re committed to achieving compliance with the GDPR, and we want to help our customers do the same.

How to prepare your business for the GDPR

If your business is preparing for the GDPR, we know that it takes a lot of time and effort. So, we’ve created:

  • A GDPR guide for our customers. The guide includes an overview of the new law, details on how Mailchimp is preparing for it, and information about how to make sure your use of Mailchimp is compliant.
  • An article that outlines the tools we’ve built to help you prepare for the GDPR.

This post was updated on March 6, 2018 to include a link to our newest GDPR article. Please note that this post and the guide are for informational purposes only, and should not be considered legal advice.

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