Because we make our products in partnership with existing brands, we’ve had to buy a lot more than if we sought out a manufacturer ourselves. And because we had to buy a lot more, we’re sitting on a lot of unsold inventory.
But something happened with the pin collection that helped change that! We decided to offer a bundle of all the pins together at a discounted price. We named the bundle, “Catch ’em All” (I swear we decided to call it that before the Pokemon Go craze.), and offered it at a lower price than it’d cost to buy all the pins separately.
Shopify lets you put a “Regular” and “Sale” price on your items that will create a handy little badge on the product image that alerts customers to the discount.