Mailchimp’s Integration with Shopify Is Going Away

A few weeks ago we announced that we’re phasing out our direct integration with Shopify. For more information on this decision, including why we’re offering third-party integrations, read our public statement.

Connect your store through a third-party app

There are several third-party providers to connect your Mailchimp account to Shopify: ShopSync (free), Zapier, and Automate.io.

Many of our users have already installed ShopSync, which is free, has positive reviews and key features to make the most of your Mailchimp and Shopify accounts. ShopSync has recently been updated to seamlessly transfer automations, taking one more item off your to-do list. We have detailed instructions for how to install ShopSync in our Knowledge Base.

If you’d like to see all your options, we have an overview of which features these integrations offer, such as abandoned cart messaging, landing pages, and pop-up forms, as well as step-by-step instructions for how to install each integration. Once you’ve chosen the integration that works best for your needs and followed the installation instructions, your accounts should be connected and begin syncing.

Interested in seeing more options? You can see a full list of e-commerce integrations in our integrations directory.

Syncing your lists manually

Many of our customers primarily connect their Mailchimp account with their shop in order to sync their customer lists. You can sync your contact lists without an active integration, but we still recommend a third-party option. Visit our Knowledge Base to learn how to manually import your contacts.

Additional solutions for e-commerce features

We’ve identified several manual workarounds for features like product retargeting emails, pop-up forms, Google remarketing ads, and more. For the full list and step-by-step instructions, visit our Knowledge Base. For an overview of the e-commerce features we offer, check out our article on how Mailchimp can help your online store.

Building a custom integration

We’ve updated our E-commerce Toolkit 3.0, which offers guidance on how to set up a custom solution for your store using Mailchimp’s API. Setting up a custom integration is a great option for businesses with developer resources.

Other resources

If you have any questions that aren’t answered above or need help developing the right solution for your needs, we have a directory of experts who can work with you to identify other options.

If there are any new developments or we have other updates to share, we’ll let you know on this page.